Showing posts with label Johnnie Walker. Show all posts
Showing posts with label Johnnie Walker. Show all posts

Feb 17, 2021

Updated for LVMH Group - Moet & Chandon / Johnnie Walker

Advertiser:  LVMH Group - Moet & Chandon / Johnnie Walker


Admendment: of  LVMH Group - Moet & Chandon / Johnnie Walker  have been amended


Result: Adspend of would be affected


Affected Period:9 Jan 2021


Affected Media: MTR


 


Action: 21pmtr0102424,20pmtr1226201


 


ALL appearances of 21pmtr0102424  have been moved to 20pmtr1226201


 


From


LVMH Group - Moet & Chandon


>      Champagne(100%)


change to


Johnnie Walker


>      Blue Label(100%)

Feb 16, 2021

Appearance update Reckitt Benckiser (利潔時) - Dettol (滴露),E.A MASK (日本健康勳章),Johnnie Walker

Advertiser:Reckitt Benckiser (利潔時) - Dettol (滴露),E.A MASK (日本健康勳章),Johnnie Walker


Amendment: Updated appearance


Result:Reckitt Benckiser (利潔時) - Dettol (滴露),E.A MASK (日本健康勳章),Johnnie Walker would be affected


Affected Period: Dec 20 -Jan 21


 


Affected Media: MTR


 


Action:


Ref.no.20fmtr1017103,20fmtr1205107


 


1. The appearance of 21pmtr1219201,20fmtr1017103,20fmtr1205107 was added.

Jul 28, 2017

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Johnnie Walker,Volkswagen / VW (福士),Lion (獅王) - Top (潔白物語),Campbell Soup (金寶湯),A.S. Watson Group (屈臣氏集團),Bonjour (卓悅),Tai Hing Catering Group (太興飲食集團),New Media (新傳媒)

Advertiser: Johnnie Walker,Volkswagen / VW (福士),Lion (獅王) - Top (潔白物語),Campbell Soup (金寶湯),A.S. Watson Group (屈臣氏集團),Bonjour (卓悅),Tai Hing Catering Group (太興飲食集團),New Media (新傳媒)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Johnnie Walker,Volkswagen / VW (福士),Lion (獅王) - Top (潔白物語),Campbell Soup (金寶湯),A.S. Watson Group (屈臣氏集團),Bonjour (卓悅),Tai Hing Catering Group (太興飲食集團),New Media (新傳媒) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 06 January 2017 to 01 June 2017
Affected Media: PRINT,BANNER

Action: 17gaf06010015

From
Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Blue Label (100%)
To
Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Whisky (100%)

Action: 17mob0412765

From
Automobile & Petroleum > Events, Sponsorship & Compliments
BMW (寶馬) > Events, Sponsorship & Compliments (100%)
To
Automobile & Petroleum > Events, Sponsorship & Compliments
Volkswagen / VW (福士) > Events, Sponsorship & Compliments (100%)

--------------------------------------------------------------------------------------------------------------------------

Action: 17news01064007

From
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Laundry Products(潔白物語) (100%)
Food > Soup
Campbell Soup (金寶湯) > Swanson Pork Bone Broth (史雲生豬骨湯) (0%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)
To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Laundry Products(潔白物語) (50%)
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)
Food > Soup
Campbell Soup (金寶湯) > Swanson Pork Bone Broth (史雲生豬骨湯) (0%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

--------------------------------------------------------------------------------------------------------------------------

Action: 17socfb0306040

From
Beauty, Slimming & Fitness > Beauty & Slimming Salons
Bonjour (卓悅) > Dr. Protalk Laser Clinic (Dr. Protalk 醫學活膚中心) (100%)
To
Cosmetics & Skincare > Retail & Distributors
Bonjour (卓悅) > Cosmetics Discount Store (100%)


Action: 17socfb0301081

From
Beauty, Slimming & Fitness > Beauty & Slimming Salons
Bonjour (卓悅) > Dr. Protalk Laser Clinic (Dr. Protalk 醫學活膚中心) (100%)
To
Beauty, Slimming & Fitness > Beauty & Slimming Salons
Bonjour (卓悅) > About Beauty (悅榕莊) (50%)
Beauty, Slimming & Fitness > Beauty & Slimming Salons
Bonjour (卓悅) > Dr. Protalk Laser Clinic (Dr. Protalk 醫學活膚中心) (50%)

----------------------------------------------------------------------------------------------------------------------

Action: 17news05223036,17news04052059

From
Restaurants > Asian Restaurants
Tai Hing Catering Group (太興飲食集團) > Asian Restaurants (100%)
To
Restaurants > Fast Food
Tai Hing Catering Group (太興飲食集團) > Fast Food Restaurant (太興燒味大王) (100%)


Action: 17os05253049

From
Media > Print Media
New Media (新傳媒) > Weekend Weekly - Best-Ever Dining Awards (新假期周刊 - 新假期周刊必吃食店大獎) (0%)
Restaurants > Asian Restaurants
Tai Hing Catering Group (太興飲食集團) > Asian Restaurants (100%)
To
Restaurants > Fast Food
Tai Hing Catering Group (太興飲食集團) > Fast Food Restaurant (太興燒味大王) (100%)
Media > Print Media
New Media (新傳媒) > Weekend Weekly - Best-Ever Dining Awards (新假期周刊 - 新假期周刊必吃食店大獎) (0%)

Dec 17, 2014

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Neway Karaoke,Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港),Johnnie Walker,Ageas (富通保險),Media Asia Entertainment (寰亞娛樂),Eastasia Entertainment (東亞娛樂)

Advertiser: Neway Karaoke,Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港),Johnnie Walker,Ageas (富通保險),Media Asia Entertainment (寰亞娛樂),Eastasia Entertainment (東亞娛樂)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Neway Karaoke,Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港),Johnnie Walker,Ageas (富通保險),Media Asia Entertainment (寰亞娛樂),Eastasia Entertainment (東亞娛樂) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 04 November 2014 to 21 November 2014
Affected Media: MTR,PRINT

Action: 14pmtr1111015

From
To
Entertainment > Karaoke & Cyber Cafe
Neway Karaoke > Karaoke (50%)

Wine, Beer, Whisky & Liquor > Beer
Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港) > Carlsberg Beer (嘉士伯啤酒) (0%)

Wine, Beer, Whisky & Liquor > Beer
Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港) > Carlsberg Chill (0%)

Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Gold Label (金牌威士忌) (0%)

Restaurants > Coffee & Tea Shop
Neway Karaoke > CEO Gateau (50%)

Entertainment > Karaoke & Cyber Cafe
Neway Karaoke > Live Performance & Concerts (0%)

Insurance > Events, Sponsorship & Compliments
Ageas (富通保險) > Ageas Touch Mi (鄭秀文世界巡迴演唱會) (0%)

Entertainment > Live Performance & Concerts
Media Asia Entertainment (寰亞娛樂) > Ageas Touch Mi (鄭秀文世界巡迴演唱會) (0%)

Entertainment > Live Performance & Concerts
Eastasia Entertainment (東亞娛樂) > Ageas Touch Mi (鄭秀文世界巡迴演唱會) (0%)

Entertainment > Live Performance & Concerts
Neway Karaoke > Carlsberg Presents Neway Music Live (0%)

Wine, Beer, Whisky & Liquor > Beer
Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港) > Carlsberg Presents Neway Music Live (0%)

Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Johnnie Walker Mobile App (0%)

Action: 14east11051010

From
To
Entertainment > Karaoke & Cyber Cafe
Neway Karaoke > Karaoke (0%)

Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Gold Label (金牌威士忌) (100%)

Restaurants > Coffee & Tea Shop
Neway Karaoke > CEO Gateau (0%)

Insurance > Events, Sponsorship & Compliments
Ageas (富通保險) > Ageas Touch Mi (鄭秀文世界巡迴演唱會) (0%)

Entertainment > Live Performance & Concerts
Media Asia Entertainment (寰亞娛樂) > Ageas Touch Mi (鄭秀文世界巡迴演唱會) (0%)

Entertainment > Live Performance & Concerts
Eastasia Entertainment (東亞娛樂) > Ageas Touch Mi (鄭秀文世界巡迴演唱會) (0%)

Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Johnnie Walker Mobile App (0%)

Action: 14et11040017

From
To
Entertainment > Karaoke & Cyber Cafe
Neway Karaoke > Karaoke (0%)

Wine, Beer, Whisky & Liquor > Beer
Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港) > Carlsberg Beer (嘉士伯啤酒) (50%)

Wine, Beer, Whisky & Liquor > Beer
Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港) > Carlsberg Chill (50%)

Entertainment > Live Performance & Concerts
Neway Karaoke > Carlsberg Presents Neway Music Live (0%)

Wine, Beer, Whisky & Liquor > Beer
Carlsberg Brewery Hong Kong (嘉士伯啤酒廠香港) > Carlsberg Presents Neway Music Live (0%)

Jul 24, 2013

Brand / Brand Percentage Updated for Johnnie Walker

Advertiser: Johnnie Walker
Admendment: Brand / Brand Percentage of Johnnie Walker have been amended
Result: Adspend of Brand / Brand Percentage would be affected
Affected Period: 06 April 2013 to 05 July 2013
Affected Media: AIRPORT
 
Action: 13apt0409509
 
From
Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > John Walker & Sons Odyssey (100%) 
To
Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > Gold Label (金牌威士忌) (50%)
 
Wine, Beer, Whisky & Liquor > Whisky

Johnnie Walker > John Walker & Sons Odyssey (50%)

May 9, 2013

Sub-Category / Advertiser / Brand Updated for Johnnie Walker

Advertiser: Johnnie Walker
Admendment: Sub-Category / Advertiser / Brand of Johnnie Walker have been amended
Result: Adspend of Sub-Category / Advertiser / Brand would be affected
Affected Period: 02 February 2013 to 26 April 2013
Affected Media: AIRPORT

Action:
13apt0205504
From
Wine, Beer, Whisky & Liquor > Exhibitions
Diageo > World Class Bartender of the Year Globel Competition (100%)
To
Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > John Walker & Sons Odyssey (100%)

Apr 30, 2013

Sub-Category / Advertiser / Brand Updated for Johnnie Walker


Advertiser: Johnnie Walker
Admendment: Sub-Category / Advertiser / Brand of Johnnie Walker have been amended
Result: Adspend of Sub-Category / Advertiser / Brand would be affected
Affected Period: 30 March 2013 to 19 April 2013
Affected Media: AIRPORT

Action:
13apt0402102 
From
Wine, Beer, Whisky & Liquor > Exhibitions
Diageo > World Class Bartender of the Year Globel Competition (100%)
To
Wine, Beer, Whisky & Liquor > Whisky
Johnnie Walker > John Walker & Sons Odyssey (100%)