Brand / Brand Percentage Updated for Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) , Nestle Group (雀巢集團) - Nestle (雀巢)

Advertiser:  Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) ,  Nestle Group (雀巢集團) - Nestle (雀巢)   

Amendment: Brand / Brand Percentage of Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) , Nestle Group (雀巢集團) - Nestle (雀巢) have been amended

Result: Adspend of Brand would be affected

Affected Period: 10 October 2020 to 11 October 2020

Affected Media: SOC

Action:  20soc10110048,20soc10110040,20soc10100004

From  

Restaurants  > Fast Food

Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Set Meal (套餐) (50%)

Food > Chocolates

Nestle Group (雀巢集團) - Nestle (雀巢) > Kit Kat (50%)

To

Restaurants  > Fast Food  

Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Set Meal (套餐) (100%)

Food > Chocolates

Nestle Group (雀巢集團) - Nestle (雀巢) > Kit Kat  (0%)

--------------------------

Action:  20soc10060088,20soc10090155

From

Restaurants  > Fast Food

Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Fast Food Restaurant (100%)

Food > Chocolates

Nestle Group (雀巢集團) - Nestle (雀巢) > Kit Kat (0%)

To

Restaurants  > Fast Food

Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Set Meal (套餐) (100%)

Food > Chocolates

Nestle Group (雀巢集團) - Nestle (雀巢) > Kit Kat (0%)

Updated for Chuang's China Investments (莊士中國),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基),Expedia, Inc - Expedia Asia Pacific,Tao Ti / Telford (道地),Zwilling J A Henckels (德國孖人牌)

Advertiser: Chuang's China Investments (莊士中國),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基),Expedia, Inc - Expedia Asia Pacific,Tao Ti / Telford (道地),Zwilling J A Henckels (德國孖人牌)

Admendment: of Chuang's China Investments (莊士中國),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基),Expedia, Inc - Expedia Asia Pacific,Tao Ti / Telford (道地),Zwilling J A Henckels (德國孖人牌) have been amended

Result: Adspend would be decreased

Affected Period: 03 March 2017 to 07 March 2019

Affected Media: TVC

Below TVC Type changed from 'Normal Spot' to 'Billboards/Sponsorship'

Action: 18tvc-c1202012

From
Property & Real Estate > China & Macau Property
Chuang's China Investments (莊士中國) > Events, Sponsorship & Compliments (100%)

To
Property & Real Estate > China & Macau Property
Chuang's China Investments (莊士中國) > Events, Sponsorship & Compliments (100%)


Action: 18tvc-c1015026

From
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Events, Sponsorship & Compliments (33%)

Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (33%)

Beverages > Tea
Tao Ti / Telford (道地) > Tea (解。茶) (17%)

Beverages > Tea
Tao Ti / Telford (道地) > Tea (解‧綠茶) (17%)

To
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Events, Sponsorship & Compliments (33%)

Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (33%)

Beverages > Tea
Tao Ti / Telford (道地) > Tea (解。茶) (17%)

Beverages > Tea
Tao Ti / Telford (道地) > Tea (解‧綠茶) (17%)


Action: 17now-c0303002

From
Toiletries & Household > Kitchen Products
Zwilling J A Henckels (德國孖人牌) > Events, Sponsorship & Compliments (100%)

To
Toiletries & Household > Kitchen Products
Zwilling J A Henckels (德國孖人牌) > Events, Sponsorship & Compliments (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for CoCo Ichibanya (CoCo壹番屋),Sands China - The Venetian Macau (澳門威尼斯人股份),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基)

Advertiser: CoCo Ichibanya (CoCo壹番屋),Sands China - The Venetian Macau (澳門威尼斯人股份),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of CoCo Ichibanya (CoCo壹番屋),Sands China - The Venetian Macau (澳門威尼斯人股份),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 02 August 2016 to 26 July 2019

Affected Media: PRINT,SOC


Action: 16jiu08020003

From
Restaurants > Asian Restaurants
Curry House Coco (壱番屋) > Japanese Restaurants (100%)

To
Restaurants > Asian Restaurants
CoCo Ichibanya (CoCo壹番屋) > Japanese Restaurant (100%)

---------------------------

Action: 19soc07262433

From
Entertainment > Live Performance & Concerts
Sands China - The Venetian Macau (澳門威尼斯人股份) > Live Performance & Concerts (100%)


To
Entertainment > Live Performance & Concerts
Sands China - The Venetian Macau (澳門威尼斯人股份) > Michael Learns To Rock Live In Macao (100%)

---------------------------

Action: 19soc07122276,19soc07210795,19soc07181772,19soc07190444,19soc07160204,19soc07131265,19soc07121278

From
Food > Mooncake
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Mooncake (100%)

To
Food > Mooncake
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Mooncake - Others (其他種類月餅) (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Rose Gal,Television Broadcasts / TVB (電視廣播),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基)

Advertiser: Rose Gal,Television Broadcasts / TVB (電視廣播),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Rose Gal,Television Broadcasts / TVB (電視廣播),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 05 January 2018 to 05 November 2018

Affected Media: BANNER,TVC,MTR,PRINT,SHELTER,TRMSHELTER,POP


Action: 18ban1030020

From
Media > Online Media
Localiiz / Localiiz Hong Kong > Online Media (100%)

To
Fashion, Accessories & Eyewear > Women's Fashion
Rose Gal > Online Fashion Retailer (100%)

----------------------------

Action: 18tvc-e1029001

From
Media > Television & OTT Video Services
Television Broadcasts / TVB (電視廣播) > MyTV Super (100%)

Media > Television & OTT Video Services
Television Broadcasts / TVB (電視廣播) > MyTV Super Mobile App (0%)


To
Media > Television & OTT Video Services
Television Broadcasts / TVB (電視廣播) > MyTV Super (50%)

Media > Television & OTT Video Services
Television Broadcasts / TVB (電視廣播) > MyTV Super Mobile App (50%)

-----------------------------

Action: 18ban0326014,18ban0326351,18ban0326352,18ban0327701,18ban0327702,18ban0327703,18ban0327807,18ban0403330

From
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Fast Food Restaurant (100%)

To
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Rice (牛之丼) (100%)

-----------------------------

Action: 18pmtr0324012

From
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Fast Food Restaurant (100%)

To
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Taiwanese Crispy Chicken (鹽酥雞) (100%)

-------------------------------

Action: 18ban0505933,18milk03080011,18metro03150003,18she0427104,18tshe0525008
From
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Fast Food Restaurant (100%)

To
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Hot & Spicy (香辣脆雞) (100%)

--------------------------------

Action: 18tvc-c0418003,18pop0105103,18news05156010,18news05180076

From
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Fast Food Restaurant (100%)

To
Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Breakfast (早餐) (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Fortune Pharmacal (幸福醫藥),Bridgestone (石橋牌),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基),Hong Kong Jockey Club (香港賽馬會),DBS Bank (星展銀行),Grohe (高儀)

Advertiser: Fortune Pharmacal (幸福醫藥),Bridgestone (石橋牌),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基),Hong Kong Jockey Club (香港賽馬會),DBS Bank (星展銀行),Grohe (高儀)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Fortune Pharmacal (幸福醫藥),Bridgestone (石橋牌),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基),Hong Kong Jockey Club (香港賽馬會),DBS Bank (星展銀行),Grohe (高儀) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 18 August 2018 to 02 September 2018

Affected Media: TVC

Action: 18tvc-c0820024

From
Pharmaceuticals & Healthcare > Pharmaceutical Products
Fortune Pharmacal (幸福醫藥) > Range Products (產品系列) (17%)

Automobile & Petroleum > Tires
Bridgestone (石橋牌) > Tires (16%)

Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Events, Sponsorship & Compliments (17%)

Entertainment > Gambling
Hong Kong Jockey Club (香港賽馬會) > Events, Sponsorship & Compliments (17%)

Banking & Investment Services > Events, Sponsorship & Compliments
DBS Bank (星展銀行) > Events, Sponsorship & Compliments (17%)

Home & Living > Bath Room
Grohe (高儀) > Bathroom Accessories (16%)


To
Pharmaceuticals & Healthcare > Cold & Flu Medicine
Fortune Pharmacal (幸福醫藥) > Coltalin Series (幸福傷風感冒系列) (17%)

Automobile & Petroleum > Tires
Bridgestone (石橋牌) > Tires (16%)

Restaurants > Fast Food
Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Events, Sponsorship & Compliments (17%)

Entertainment > Gambling
Hong Kong Jockey Club (香港賽馬會) > Events, Sponsorship & Compliments (17%)

Banking & Investment Services > Events, Sponsorship & Compliments
DBS Bank (星展銀行) > Events, Sponsorship & Compliments (17%)

Home & Living > Bath Room
Grohe (高儀) > Bathroom Accessories (16%)

Brand / Brand Percentage Updated for Citigroup (花旗集團) - Citibank (花旗銀行),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基)

Advertiser: Citigroup (花旗集團) - Citibank (花旗銀行),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基)

Admendment: Brand / Brand Percentage of Citigroup (花旗集團) - Citibank (花旗銀行),Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 01 July 2018 to 31 August 2018

Affected Media: BUS



Action: 18bus0731105



From

Restaurants > Fast Food

Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Fast Food Restaurant (0%)

Banking & Investment Services > Credit Card & Charge Card

Citigroup (花旗集團) - Citibank (花旗銀行) > Credit Cards (信用卡) (100%)

To

Banking & Investment Services > Credit Card & Charge Card

Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank PremierMiles Platinum Visa Card (Citibank 飛凡里賞白金威士卡) (50%)

Banking & Investment Services > Credit Card & Charge Card

Citigroup (花旗集團) - Citibank (花旗銀行) > Citi Rewards Platinum Visa Card (50%)

Restaurants > Fast Food

Jardine Restaurant Group - Kentucky Fried Chicken / KFC (肯德基) > Japanese Soy Crispy Chicken (和風醬脆雞) (0%)