Category / Sub-Category / Brand Updated for phd Worldwide

Advertiser: phd Worldwide
Amendment: Category / Sub-Category / Brand of phd Worldwidehave been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: December, 2011
Affected Media: Print

Action:
11news1219430
From
Mass Media > Online Services
phd Worldwide > Online Services (100%)
To
Business Services > Advertising, PR & Marketing
phd Worldwide > Media and Communications Agency (100%)

Category / Sub-Category / Brand Updated for Sands China - The Venetian Macau (澳門威尼斯人股份)

Advertiser: Sands China - The Venetian Macau (澳門威尼斯人股份)
Amendment: Category / Sub-Category / Brand of Sands China - The Venetian Macau (澳門威尼斯人股份) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected for transferred brands in original adspend %
Affected Period: From March to May, 2012
Affected Media: Print

Action:
From
Hotels, Resorts & Service Apartments > Hotels & Resorts
Sands China - The Venetian Macau (澳門威尼斯人股份) > Sands Cotai Central (金沙城中心) (100%)
To
Entertainment > Gambling
Sands China - The Venetian Macau (澳門威尼斯人股份) > Sands Cotai Central Casino (金沙城中心娛樂場) (100%)

Brand Updated for Sands China - The Venetian Macau (澳門威尼斯人股份)

Advertiser: Sands China - The Venetian Macau (澳門威尼斯人股份)
Amendment: Brand of Sands China - The Venetian Macau (澳門威尼斯人股份) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: April 2012
Affected Media: Print

Action:
12capw0420001
12east0418002
Hotels, Resorts & Service Apartments > Hotels & Resorts
Sands China - The Venetian Macau (澳門威尼斯人股份) > Sands Cotai Central (金沙城中心) (100%)
To
Hotels, Resorts & Service Apartments > Hotels & Resorts
Sands China - The Venetian Macau (澳門威尼斯人股份) > Sands Cotai Central (金沙城中心) (50%)
Entertainment > Gambling
Sands China - The Venetian Macau (澳門威尼斯人股份) > Sands Cotai Central Casino (金沙城中心娛樂場) (50%)

Sub-Category Updated for DR.G

Advertiser: DR.G
Amendment: Sub-Category of DR.G have been amended
Result: Adspend of Sub-Category would be affected
Affected Period: April 2012
Affected Media: Interactive

Action:
11ban0930818
Computers & Internet Services > Websites & Mobile Apps
Beautylife.hk > Internet Content Provider (ICP) & Portal (50%)
Cosmetics & Skincare > Facial Moisturizers
DR.G > Perfect Pore Cover B.B Cream (完美毛孔修飾BB霜) (25%)
Cosmetics & Skincare > Facial Moisturizers
DR.G > Actifirm Recovery Super Blemish Base (高效緊緻美容修飾霜) (25%)
To
Computers & Internet Services > Websites & Mobile Apps
Beautylife.hk > Internet Content Provider (ICP) & Portal (50%)
Cosmetics & Skincare > Foundation & Base
DR.G > Perfect Pore Cover B.B Cream (完美毛孔修飾BB霜) (25%)
Cosmetics & Skincare > Foundation & Base
DR.G > Actifirm Recovery Super Blemish Base (高效緊緻美容修飾霜) (25%)

Sub-Category Updated for High Concentrate

Advertiser: High Concentratec
Amendment: Sub-Category of High Concentrate have been amended
Result: Adspend of Sub-Category would be affected
Affected Period: May 2012
Affected Media: Print

Action:
12cg0501012
From
Mass Media > Newspapers & Magazines
SCMP Group (南華早報集團) > Cosmo Girl / CosmoGirl (50%)
Cosmetics & Skincare > Cleansers & Toners
High Concentrate > Purifying Osmo Toner (高效淨化保濕化妝水) (25%)
Cosmetics & Skincare > Facial Moisturizers
High Concentrate > High Concentrate Collagen+EGF BB Shield (全效骨膠原護膚BB乳霜) (25%)
To
Mass Media > Newspapers & Magazines
SCMP Group (南華早報集團) > Cosmo Girl / CosmoGirl (50%)
Cosmetics & Skincare > Cleansers & Toners
High Concentrate > Purifying Osmo Toner (高效淨化保濕化妝水) (25%)
Cosmetics & Skincare > Foundation & Base
High Concentrate > High Concentrate Collagen+EGF BB Shield (全效骨膠原護膚BB乳霜) (25%)

Brand Updated for Laboratories Valmont

Advertiser: Laboratories Valmont
Amendment: Brand of Laboratories Valmonte have been amended
Result: Adspend of brand would be affected for all transferred brand in orginal adspend %
Affected Period: November, 2008 to November, 2011
Affected Media: Print

Action:
From
Cosmetics & Skincare > Facial & Eye Care Products
Laboratories Valmont > Facial & Eye Care Products
To
Cosmetics & Skincare > Facial & Eye Care Products
Laboratories Valmont > Valmont Facial & Eye Care Products

Sub-Category / Advertiser / Brand Updated for RoC

Advertiser: RoC
Amendment: Sub-Category / Advertiser / Brand of RoC have been amended
Result: Adspend of Sub-Category / Advertiser / Brand would be affected
Affected Period: December, 2008
Affected Media: Print

Action:
08news1205081
From
Cosmetics & Skincare > Facial & Eye Care Products
Laboratories Valmont > Valmont Facial & Eye Care Products (100%)
To
Cosmetics & Skincare > Facial Moisturizers
RoC > Retin-Ox Facial Moisturizers (膠原原生晚間限量套裝) (100%)

Some appearances for ExxonMobil (埃克森美孚) have been deleted

Advertiser: ExxonMobil (埃克森美孚)

Amendment: Deleted appearances

Result: Adspend of related advertisers and media would be affected

Affected Period: May 2012

Affected Media: Radio

Action:

Ref. No:10rad-c0104059

Some appearance for ExxonMobil (埃克森美孚) have been deleted due to incorrect information from log provider.

Category / Sub-Category Updated for Acca Kappa White Moss Shave Foam Senstitive Skin (白苔剃鬚泡沫)

Advertiser: Acca Kappa
Amendment: Category / Sub-Category of Acca Kappa have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: Feb, 2010
Affected Media: Print

Action:
10esq0201024
From
Toiletries & Household > Razor & Hair Removal Products
Acca Kappa > White Moss Shave Foam Senstitive Skin (白苔剃鬚泡沫) (34%)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Acca Kappa > White Moss Shave Foam Senstitive Skin (白苔剃鬚泡沫) (34%)

Category / Sub-Category Updated for Crabtree & Evelyn (瑰珀翠)

Amendment: Category / Sub-Category of Crabtree & Evelyn (瑰珀翠) have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: August, 2008 to February, 2010
Affected Media: Print

Action:
08milk0814014
10jmen0201013
10men0201046
From
Toiletries & Household > Razor & Hair Removal Products
Crabtree & Evelyn (瑰珀翠) > Naturals Shave Cream (刮鬚霜)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Crabtree & Evelyn (瑰珀翠) > Naturals Shave Cream (刮鬚霜)

Category / Sub-Category Updated for Crabtree & Evelyn (瑰珀翠)

Amendment: Category / Sub-Category of Crabtree & Evelyn (瑰珀翠) have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: February, 2007
Affected Media: Print

Action:
ceo020107007
From
Toiletries & Household> Razor & Hair Removal Products
Crabtree & Evelyn (瑰珀翠) > Nomad Aromatic Shave Cream (刮鬚霜)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Crabtree & Evelyn (瑰珀翠) > Nomad Aromatic Shave Cream (刮鬚霜)

Category / Sub-Category Updated for Crabtree & Evelyn (瑰珀翠)

Amendment: Category / Sub-Category of Crabtree & Evelyn (瑰珀翠) have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: October, 2007
Affected Media: Print

Action:
ceo100107009
From
Toiletries & Household > Razor & Hair Removal Products
Crabtree & Evelyn (瑰珀翠) > Nomad Shave Soap (刮鬚香皂)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Crabtree & Evelyn (瑰珀翠) > Nomad Shave Soap (刮鬚香皂)

Category / Sub-Category Updated for Estee Lauder Companies - Lab Series

Amendment: Category / Sub-Category of Estee Lauder Companies - Lab Series have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: May 2011
Affected Media: Print

Action:
11milk0519018
From
Toiletries & Household > Razor & Hair Removal Products
Estee Lauder Companies - Lab Series > Lab Series for Men - Maximum Comfort Shave Cream
Toiletries & Household > Razor & Hair Removal Products
Estee Lauder Companies - Lab Series > Lab Series for Men - 3-in-1 Post-Shave
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Estee Lauder Companies - Lab Series > Lab Series for Men - Maximum Comfort Shave Cream
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Estee Lauder Companies - Lab Series > Lab Series for Men - 3-in-1 Post-Shave

Category / Sub-Category Updated for Mandom

Amendment: Category / Sub-Category of Mandom have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: Jan 2011
Affected Media: Print

Action:
11milk0113026
From
Toiletries & Household > Razor & Hair Removal Products
Mandom > Gatsby Shaving Series (100%)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Mandom > Gatsby Shaving Series (100%)

Category / Sub-Category Updated for P&G (寶潔) - Gillette (吉列)

Amendment: Category / Sub-Category of P&G (寶潔) - Gillette (吉列) have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: October 2006 to November, 2009
Affected Media: Print

Action:
From
Toiletries & Household > Razor & Hair Removal Products
P&G (寶潔) - Gillette (吉列) > After Shave Gel
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
P&G (寶潔) - Gillette (吉列) > After Shave Gel

Category / Sub-Category Updated for Schick (舒適)

Amendment: Category / Sub-Category of Schick (舒適)  have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: November, 2006 to May, 2012
Affected Media: Print / TVC

Action:
From
Toiletries & Household > Razor & Hair Removal Products
Schick (舒適) > Shaving Foam (剃鬚膏)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Schick (舒適) > Shaving Foam (剃鬚膏)

Category / Sub-Category Updated for Shiseido (資生堂)

Amendment: Category / Sub-Category of Shiseido (資生堂) have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: July, 2006 to August, 2008
Affected Media: Print / TVC

Action:
From
Toiletries & Household > Razor & Hair Removal Products
Shiseido (資生堂) > Shiseido Men Shaving Cream (剃鬚乳霜)
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Shiseido (資生堂) > Shiseido Men Shaving Cream (剃鬚乳霜)

Category / Sub-Category Updated for Shiseido - UNO

Amendment: Category / Sub-Category of Shiseido - UNO have been amended
Result: Adspend of related Category / Sub-Category would be affected
Affected Period: August, 2006 to Feb, 2010
Affected Media: Print / Outdoor

Action:
From
Toiletries & Household > Razor & Hair Removal Products
Shiseido - UNO > Medicated Shaving Gel
To
Cosmetics & Skincare for Men -> Facial Moisturizers for Men
Shiseido - UNO > Medicated Shaving Gel

Sub-Category Updated for Estee Lauder (雅詩蘭黛)

Amendment: Sub-Category of Estee Lauder (雅詩蘭黛) have been amended
Result: Adspend of related Sub-Category with same % for the brand would be affected
Affected Period: May, 2012
Affected Media: Print

Action:
12ban0511928

From
Cosmetics & Skincare > Facial Moisturizers
Estee Lauder (雅詩蘭黛) > DayWear Anti-Oxidant BB Cream
To
Cosmetics & Skincare > Foundation & Base
Estee Lauder (雅詩蘭黛) > DayWear Anti-Oxidant BB Cream

Some dublicated appearances for MTR digital ad have been deleted

Amendment: Deleted appearances
Result: Adspend of related advertisers and media would be affected
Affected Period: Apr 2012
Affected Media: MTR

Action:
Some dublicated appearances have been removed, adspend may decrease.

Brand Updated for Shanghai Commercial Bank / SCB (上海商業銀行)

Advertiser: Shanghai Commercial Bank / SCB (上海商業銀行)
Amendment: Brand of Shanghai Commercial Bank / SCB (上海商業銀行) have been amended
Result: Adspend of brand would be affected
Affected Period: May, 2010
Affected Media: All Media

Action:
10pop0520036
From
Banking & Investment Services > Credit Card & Charge Card
Shanghai Commercial Bank / SCB (上海商業銀行) > Shanghai Commercial Popular Book Store Visa Card (上海商業銀行大眾書局威士卡) (100%)
To
Banking & Investment Services > Credit Card & Charge Card
Shanghai Commercial Bank / SCB (上海商業銀行) > Shanghai Commercial Popular Book Store Visa Card (上海商業銀行大眾書局威士卡) (50%)
Banking & Investment Services > Credit Card & Charge Card
Shanghai Commercial Bank / SCB (上海商業銀行) > Shanghai Commercial Popular Book Store Platinum Visa Card (上海商業銀行大眾書局白金威士卡) (50%)

Sub-Category / Brand Updated for Melvita

Advertiser: Melvita
Amendment: Sub-Category / Brand of Melvita have been amended
Result: Adspend of Sub-Category / Brand would be affected
Affected Period: November, 2010
Affected Media: Interactive

Action:
10ban1120605
From
Cosmetics & Skincare > Facial Moisturizers
Melvita > Argan Oil (堅果油) (34%)
Cosmetics & Skincare > Body Care Products
Melvita > Calendula Oil (有機金盞花油) (33%)
Cosmetics & Skincare > Body Care Products
Melvita > Nigella Oil (有機黑草種子油) (33%)
To
Cosmetics & Skincare > Facial Moisturizers
Melvita > Argan Oil (堅果油) (34%)
Cosmetics & Skincare > Body Care Products
Melvita > Calendula Oil (有機金盞花油) (33%)
Cosmetics & Skincare > Facial Moisturizers
Melvita > Nigella Oil (有機黑草種子油) (33%)

Brand updates for Allergan (愛力根)

Advertiser: Allergan (愛力根)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Action:
11next0721013
Juvederm > Botulinum Toxin Type A Botox (肉毒桿菌素A型) (100%)
to
Allergan (愛力根)> Botox (保妥適) (50%)Allergan (愛力根)> Juvederm (50%)
12sud0224004
11ban0908909
Juvederm > Botulinum Toxin Type A Botox (肉毒桿菌素A型) (100%)
to
Allergan (愛力根)> Botox (保妥適) (100%)

Brand amendment for LVMH Group - Christian Dior

Advertiser: LVMH Group - Christian Dior
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Mar 2012 to Apr 2012
Affected Media: Airport

Action:
12apt0403509
LVMH Group - Christian Dior > Dior Addict Lipstick (100%)
to
LVMH Group - Christian Dior> Addict Extreme Be Icoric Lipstick (100%)

Appearence update - Wedding Message

Advertiser: Eiffel Pierre Tailor (名將洋服), Emily Chu Photography, JSP Decor, Hong Kong Hire Car Group (港九汽車集團)
Amendment: Delete some appearance
Result: Adspend of related media would be affected
Affected Period: Apr 2012
Affected Media: Wedding Message

Action:
Adspend decrease $80000 due to deleted some appearance.

Sub-Category Updated for Neogence (霓淨兒) Hyaluronic Acid Hydrating Essence (玻尿酸保濕原液)

Advertiser: Neogence (霓淨兒)
Amendment: Sub-Category of Neogence (霓淨兒))  has been amended
Result: Adspend of Category would be affected
Affected Period: September, 2010
Affected Media: Print

Action:
10fb0913020
From
Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty (流行新姿) (50%)
Cosmetics & Skincare > Acne Spot Treatment
Neogence (霓淨兒) > Hyaluronic Acid Hydrating Essence (25%)
Cosmetics & Skincare > Cleansers & Toners
Neogence (霓淨兒) > Aminoacid Cleansing Mousse (25%)
To
Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty (流行新姿) (50%)
Cosmetics & Skincare > Facial Moisturizers
Neogence (霓淨兒) > Hyaluronic Acid Hydrating Essence (玻尿酸保濕原液) (25%)
Cosmetics & Skincare > Cleansers & Toners
Neogence (霓淨兒) > Aminoacid Cleansing Mousse (25%)

Sub-Category / Brand Updated for Public Bank (Hong Kong) (大眾銀行(香港))

Advertiser: Public Bank (Hong Kong) (大眾銀行(香港))
Amendment: Sub-Category / Brand of Public Bank (Hong Kong) (大眾銀行(香港)) have been amended
Result: Adspend of Sub-Category / Brand would be affected
Affected Period: April, 2010 to June, 2011
Affected Media: TVC

Action:
11tvc-c0616002
11tvc-c0613026
10tvc-c0723001
10tvc-c0422002
From
Banking & Investment Services > Consumer Banking & Integrated Accounts
Public Bank (Hong Kong) (大眾銀行(香港)) [Asia Commercial Bank (亞洲商業銀行)] > Consumer Banking (50%)
Banking & Investment Services > Securities Brokerages & Investment Services
Public Bank (Hong Kong) (大眾銀行(香港)) [Asia Commercial Bank (亞洲商業銀行)] > Securities Services (證券服務) (50%)
To
Banking & Investment Services > Consumer Banking & Integrated Accounts
Public Bank (Hong Kong) (大眾銀行(香港)) [Asia Commercial Bank (亞洲商業銀行)] > Savings Account (「高息」儲蓄戶口) (34%)
Banking & Investment Services > Securities Brokerages & Investment Services
Public Bank (Hong Kong) (大眾銀行(香港)) [Asia Commercial Bank (亞洲商業銀行)] > Securities Services (證券服務) (33%)
Banking & Investment Services > Securities Brokerages & Investment Services
Public Bank (Hong Kong) (大眾銀行(香港)) [Asia Commercial Bank (亞洲商業銀行)] > Online Investment Services (網上證券交易服務) (33%)

Category / Sub-Category Updated for Oya Body Shaping Clinics

Advertiser: Oya Body Shaping Clinics
Amendment: Category / Sub-Category of Oya Body Shaping Clinic shave been amended
Result: Adspend of Category / Sub-Category would be affected
Affected Period: May, 2012
Affected Media: Print

Action:
12foot0501020
12luxe0525002
From
Pharmaceuticals & Healthcare -> Healthcare Services
Oya Body Shaping Clinics > Healthcare Services
To
Beauty, Slimming & Fitness -> Beauty & Slimming Salons
Oya Body Shaping Clinics > Slimming Salons

Category / Sub-Category Updated for DreamWorks Studios (華特迪士尼電影製片廠)

Advertiser: DreamWorks Studios (華特迪士尼電影製片廠)
Amendment: Category / Sub-Category of DreamWorks Studios (華特迪士尼電影製片廠) have been amended
Result: Adspend of Category / Sub-Category would be affected
Affected Period: October, 2011 to May, 2012
Affected Media: All Media

From
Telecommunication, Mobile Phones & Services -> Parts & Accessories
DreamWorks Studios (華特迪士尼電影製片廠) > The Avengers Parts & Accessories (復仇者聯盟)
To
Entertainment -> Movie & Theatre
DreamWorks Studios (華特迪士尼電影製片廠) > Marvel's The Avengers (復仇者聯盟)

Brand amendment for Time Inc.

Advertiser: Time Inc.
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: May 2012
Affected Media: Airport

Action:
12apt0515504 
12apt0515505 
12apt0515506 
12apt0515507 
Chengdu Tourism Operation Hong Kong (成都旅遊香港運營) > Travel Agent (100%)
to
Time Inc. > Fortune Global Forum (100%)

Brand amendment for Deli Communications (美味傳說)

Advertiser: Deli Communications (美味傳說)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: May 2012
Affected Media: MTR

Action:
12pmtr0529210 
Miscellaneous > Miscellaneous Brands (100%)
to
Deli Communications (美味傳說) > Gourmet Magazine (現飲) (100%)

Brand amendment for Estee Lauder (雅詩蘭黛)

Advertiser: Estee Lauder (雅詩蘭黛)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: May 2012
Affected Media: Airport

Action:12apt0403511 
Estee Lauder (雅詩蘭黛) > CyberWhite Brilliant Cells Full Spectrum Brightening Essence (全能細胞亮白精華) (34%)
Estee Lauder (雅詩蘭黛) > CyberWhite Brilliant Cells Full Spectrum Brightening Moisture Creme (全能細胞亮白保濕霜) (33%)
Estee Lauder (雅詩蘭黛) > CyberWhite Brilliant Cells Night Full Spectrum Brightening Moisture Cream (全能細胞亮白盈潤晚霜) (33%)
to
Estee Lauder (雅詩蘭黛) > Advanced Night Repair Synchronized Recovery Complex (升級特潤基因修護露) (100%)

Appearance update for Estee Lauder (雅詩蘭黛)

Advertiser: Estee Lauder (雅詩蘭黛)
Amendment: Updated appearance
Result: Adspend of related ad and media would be affected
Affected Period: Jan 2012 to Mar 2012
Affected Media: Airport

Action:
The appearance of 12apt0103501 has been moved to 12apt0128502
Brand updated from Estee Lauder (雅詩蘭黛) > Resilience Lift Firming/Sculpting Moisturizers (彈性緊實活顏柔膚滋潤霜) (100%)
to
Estee Lauder (雅詩蘭黛) > Advanced Night Repair Synchronized Recovery Complex (升級特潤基因修護露) (100%)

Appearance update for L'Oreal (歐萊雅) - Lancome (蘭蔻)

Advertiser: L'Oreal (歐萊雅) - Lancome (蘭蔻)
Amendment: Updated appearance
Result: Adspend of related ad and media would be affected
Affected Period: Jan 2012 to Feb 2012
Affected Media: Airport

Action:
The appearance of 11apt0906503 has been moved to 12apt0128501
L'Oreal (歐萊雅) - Lancome (蘭蔻) > Genifique Youth Activator (嫩肌活膚精華露) (100%)
to
L'Oreal (歐萊雅) - Lancome (蘭蔻) > Genifique Youth Activator (嫩肌活膚精華露) (50%)
L'Oreal (歐萊雅) - Lancome (蘭蔻) > VISIONNAIRE Advanced Skin Corrector (多元分子修復精華) (50%)

Appearence update - East Touch

Amendment: Appearance added back
Result: Adspend of related media would be affected
Affected Period: May 2012
Affected Media: East Touch

Action:
Some appearances were added back

Category / Sub-Category / Advertiser / Brand Updated for Mandom

Advertiser: Mandom
Amendment: Category / Sub-Category / Advertiser / Brand of Mandom has been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected
Affected Period: May 2012
Affected Media: Print

Action:
12et0529201
From
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Facial Paper (潔面紙巾 / 面油紙) (100%)
To
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Facial Paper (潔面紙巾 / 面油紙) (50%)
Toiletries & Household > Deodorant
Mandom > Gatsby Deodorant Body Paper (止汗香體巾) (50%)

Sub-Category / Brand Updated for St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院)

Advertiser: St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院)
Amendment: Sub-Category / Brand of St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院) has been amended
Result: Adspend of Sub-Category / Brand would be affected
Affected Period: March 2003 to November 2010/ October 2011
Affected Media: Print

Action:
1. From
Pharmaceuticals & Healthcare > Healthcare Services
St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院) - Healthcare Services (整形外科)
To
Beauty, Slimming & Fitness > Beauty & Slimming Salons
St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院) > Plastic Surgery(整形外科)
2. From
Pharmaceuticals & Healthcare -> Healthcare Services
St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院) > Healthcare Services (皮膚激光治療中心)
To
Beauty, Slimming & Fitness > Beauty & Slimming Salons
St. Teresa's Hospital / STHCC (九龍聖德肋撒法國醫院 / 聖德肋撒醫院) > Beauty Salons (皮膚激光治療中心)

Category / Sub-Category / Brand Updated for 香港外科醫學院整形外科委員會 / 香港整形及整容外科醫學會

Advertiser: 香港外科醫學院整形外科委員會 / 香港整形及整容外科醫學會
Amendment: Category / Sub-Category / Brand of 香港外科醫學院整形外科委員會 / 香港整形及整容外科醫學會 has been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: June, 2010
Affected Media: Print

Action:
10news0604246
From
Pharmaceuticals & Healthcare > Others
香港外科醫學院整形外科委員會 > Plastic Surgery (整形外科) (50%)
Pharmaceuticals & Healthcare > Others
香港整形及整容外科醫學會 > Plastic Surgery (整形外科) (50%)
To
Beauty, Slimming & Fitness > Beauty & Slimming Salons
香港外科醫學院整形外科委員會 > Plastic Surgery (整形外科) (50%)
Beauty, Slimming & Fitness > Beauty & Slimming Salons
香港整形及整容外科醫學會 > Plastic Surgery (整形外科) (50%)

Category / Sub-Category / Brand Updated for Matilda International Hospital (明德國際醫院)

Advertiser: Matilda International Hospital (明德國際醫院)
Amendment: Category / Sub-Category / Brand of Matilda International Hospital (明德國際醫院)  has been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: September, 2001
Affected Media: Print

Action:
hkm092101112  
From
Pharmaceuticals & Healthcare > Healthcare Services
Matilda International Hospital (明德國際醫院) > Plastic Surgery (矯型手術) (100%)
To
Beauty, Slimming & Fitness > Beauty & Slimming Salons
Matilda International Hospital (明德國際醫院) > Plastic Surgery (矯型手術) (100%)

Brand updates for Il Colpo

Advertiser: Il Colpo
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected

Action:
1.Il Colpo Treat > Nail Care moved to
Il Colpo renamed asIl Colpo Treat
2.Swissline Il Colpo (專業醫療護膚中心) > Beauty Salon moved to
Il Colpo renamed as Swissline Il Colpo (專業醫療護膚中心)
3.Via Il Colpo > Hair Salon moved to
Il Colpo renamed asVia Il Colpo
4.IL Colpo Hairo > Hair Salon / Salonide
IL Colpo Hair > HH Hair．Nail
IL Colpo Hair > HN Hands & Nails / Nailide
moved to
Il Colpo
5.Mu-lan Spa (沐蘭) > Spa moved to
Il Colpo renamed as Mu-lan Spa (沐蘭)
6.ii Hair Nail Spa > Beauty Salon moved to
Il Colpo renamed as II Hair & Nail
7.Il Colpo renamed as Il Colpo Group

Brand updates for Nu Skin (美國如新)

Advertiser: Nu Skin (美國如新)
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected

Action:
1.Nu Skin Enterprises Hong Kong (如新集團) > Trading & Distribution moved to Nu Skin (美國如新)
Sub-category updated from Business Services -> Trading & Distribution to Cosmetics & Skincare -> Retail & Distributors renamed as Cosmetics & Skincare Retailer
2.Nu Skin (美國如新)> Events, Sponsorship & Compliments merged with Nu Skin Enterprises Hong Kong (如新集團) > Events, Sponsorship & Compliments
3.Nu Skin Enterprises Hong Kong (如新集團) > Events, Sponsorship & Compliments
(Nu Skin大師趨勢論壇) moved to Nu Skin (美國如新)
Sub-category updated from Business Services -> Trading & Distribution to Cosmetics & Skincare -> Facial & Eye Care Products
4.Nu Skin (美國如新) renamed as Nu Skin Enterprises (如新集團)

The appearance of Chow Sang Sang Group (周生生集團) has been amended.

Advertiser: Chow Sang Sang Group (周生生集團)
Amendment: Amended  appearance
Result: Adspend of related ad and media would be affected
Affected Period: May 2012
Affected Media: MTR

Action:
The appearance of 12pmtr0515034 has been amended.

The appearance of L'Oreal (歐萊雅) - L'Oreal Parishas been added.

Advertiser: L'Oreal (歐萊雅) - L'Oreal Paris
Amendment: Amended  appearance
Result: Adspend of related ad and media would be affected
Affected Period: May 2012
Affected Media: MTR

Action:
The appearance of  L'Oreal Paris  has been added.

Brands for Radio Television Hong Kong / RTHK (香港電台) ad have been amended

Advertiser: Radio Television Hong Kong / RTHK (香港電台)
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected
Affected Period: April to May 2012
Affected Media: MTR

Action:
1. The appearances of 12pmtr0529040 have been moved to 12pmtr0502007
Brand updated from Radio Television Hong Kong / RTHK (香港電台) > Events, Sponsorship & Compliments (100%)
to Radio Television Hong Kong / RTHK (香港電台) > Television Programmes (電視部) (100%)

The appearance of Pacific Century CyberWorks / PCCW (電訊盈科) / Pacific Century CyberWorks / PCCW (電訊盈科) / Standard Chartered Bank (渣打銀行) has been added.

Advertiser: Pacific Century CyberWorks / PCCW (電訊盈科) / Pacific Century CyberWorks / PCCW (電訊盈科) / Standard Chartered Bank (渣打銀行)
Amendment: Amended  appearance
Result: Adspend of related ad and media would be affected
Affected Period: May 2012
Affected Media: MTR

Action:
1. The appearance of 12fmtr0529105 has been added.
2. The appearance date of 12fmtr0529023 has been amended from 1 Jun 12 - 27 Jun 12 to 31 May 12 - 27 Jun 12
3. The appearance of 12fmtr0529110 has been amended from Pillars(5 pcs) to Pillars(6 pcs)

Brands for Shiseido (資生堂) ad have been amended

Advertiser: Shiseido (資生堂)
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected
Affected Period:April 2012 to May 2012
Affected Media: MTR

Action:
12fmtr0424142
Brand updated from  Shiseido - Aqua Label / Aqualabel > Moist Lotion (100%)
to Shiseido (資生堂) > Perfect UV Protector (全天候抗禦防曬乳液) (100%)

Brands for Tommy Hilfiger ad have been amended

Advertiser: Tommy Hilfiger
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected
Affected Period:April 2012 to May 2012
Affected Media: Bus Body

Action:12bus0427058
Brand updated from
Tommy Hilfiger > Women's Fashion (50%)
Tommy Hilfiger > Men's Fashion (50%)
to
Tommy Hilfiger > Bags (手袋) (33%)
Tommy Hilfiger > Sunglasses (33%)
Tommy Hilfiger > Men's Fashion (17%)
Tommy Hilfiger > Women's Fashion (17%)
Appearance updates for Estee Lauder Companies - Origins

Category for Swiss Prestige has been rearranged

Advertiser: Swiss Prestige
Amendment: Rearranged its category
Result: Adspend of related categories & subcategories would be affected
Affected Period: Aug -Sep 2011
Media: Airport

Action:
Categories & sub-Categories updated from
Cosmetics & Skincare -> Facial & Eye Care Products
to
Jewellery, Watches & Luxury Products -> Watch & Clock
Brand rename from Facial & Eye Care Products to Watches.

Sub-Category Updated for Wing Lung Bank (永隆銀行)

Advertiser: Wing Lung Bank (永隆銀行)
Amendment: Sub-Category of Money Exchange Services (找換服務) has been amended
Result: Adspend of Sub-Category would be affected
Affected Period: September 2003 to January 2004
Affected Media: TV / Radio

Action:
rad-c090803002
cable-c092203015
cable-c010304016
From
Banking & Investment Services -> Securities Brokerages & Investment Services
Wing Lung Bank (永隆銀行) > Money Exchange Services (找換服務)
To
Banking & Investment Services -> Consumer Banking & Integrated Accounts
Wing Lung Bank (永隆銀行) > Money Exchange Services (找換服務)

Brand Updated for Wing Lung Bank (永隆銀行)

Advertiser: Wing Lung Bank (永隆銀行)
Amendment: Brand of Remittance Services (匯款業務) has been amended
Result: Adspend of brand would be affected
Affected Period: March 2012
Affected Media: Print

Action:
12um0323026
From
Banking & Investment Services > Consumer Banking & Integrated Accounts
Wing Lung Bank (永隆銀行) > Remittance Services (匯款業務) (100%)
To
Banking & Investment Services -> Consumer Banking & Integrated Accounts
Wing Lung Bank (永隆銀行) > Money Exchange Services (找換服務) (100%)

Category / Sub-Category / brand Updated for SebaMed (施巴5.5)

Advertiser: SebaMed (施巴5.5)
Amendment: Category / Sub-Category / brand of Clear Face (暗瘡啫喱) has been amended
Result: Adspend of Category / Sub-Category / brand  would be affected
Affected Period: June 2008 to May 2012
Affected Media: Print

Action:
From
Cosmetics & Skincare for Men > Acne Spot Treatment for Men
SebaMed (施巴5.5) > Clear Face (暗瘡啫喱)
To
Cosmetics & Skincare > Acne Spot Treatment
SebaMed (施巴5.5) > Clear Face Spot Control Gel (粉刺啫喱)

Category / Sub-Category / Advertiser / Brand Updated for Estonian National Ballet (愛沙尼亞國家芭蕾舞團)

Advertiser: Estonian National Ballet (愛沙尼亞國家芭蕾舞團)
Amendment: Category / Sub-Category / Advertiser / Brand of Estonian National Ballet (愛沙尼亞國家芭蕾舞團) has been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected
Affected Period: May 2012
Affected Media: Print

Action:
12news0525631
From
Entertainment > Live Performance & Concerts
International Arts Carnival (國際綜藝合家歡) > Live Performance (100%)
To
Entertainment > Live Performance & Concerts
International Arts Carnival (國際綜藝合家歡) > Live Performance (50%)
Entertainment > Live Performance & Concerts
Estonian National Ballet (愛沙尼亞國家芭蕾舞團) > Live Performance (50%)

Category / Sub-Category / Advertiser / Brand Updated for Re-run Run Shows (劇場再遇系列)

Advertiser: Re-run Run Shows (劇場再遇系列)
Amendment: Category / Sub-Category / Advertiser / Brand of Re-run Run Shows (劇場再遇系列) has been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected
Affected Period: May 2012
Affected Media: Print / Radio

Action:
12news0502223
12rad-c0524026
12um0518101
12news0510025
From
Entertainment > Live Performance & Concerts
Trinity Theatre (三角關係) > Live Performance (100%)
To
Entertainment > Live Performance & Concerts
Trinity Theatre (三角關係) > Live Performance (50%)
Entertainment > Live Performance & Concerts
Re-run Run Shows (劇場再遇系列) > Live Performance (50%)

Brand Updated for Mandom

Advertiser: Mandom
Amendment: brand of Mandom has been amended
Result: Adspend of brand would be affected
Affected Period: May 2012
Affected Media: Print

Action
12face0516007
12et0515008 
From
Toiletries & Household > Hair Styling Products Mandom > Gatsby Hair Styling Products (34%)
Toiletries & Household > Deodorant Mandom > Gatsby Deodorant (止汗香體產品) (33%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men Mandom > Gatsby Cleansers (清爽理油系列) (33%)
To
Toiletries & Household > Hair Styling Products Mandom > Gatsby Hair Styling Products (34%)
Toiletries & Household > Deodorant Mandom > Gatsby Deodorant (止汗香體產品) (33%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men Mandom > Gatsby Facial Wash Oil Control (全效控油潔面膏) (17%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men Mandom > Gatsby Facial Wash Triple Scrub (三重磨砂潔面膏) (16%)

Advertiser / Brand Updated for Great Eagle Group (鷹君集團)

Advertiser: Great Eagle Group (鷹君集團)
Amendment: Advertiser / Brand of Great Eagle Group (鷹君集團) has been amended
Result: Adspend of Advertiser / Brand would be affected
Affected Period: May 2006 - March 2008
Affected Media: Print

Action:
Some ads for Great Eagle Group has been updated From
Banking & Investment Services > Asset Management, Mutual Funds & ETF Eagle Asset Management (鷹君資產管理(冠君)) > Champion REIT (冠君產業信託) (100%)
To
Banking & Investment Services > Asset Management, Mutual Funds & ETF Great Eagle Group (鷹君集團) > Champion REIT (冠君產業信託) (100%)

Appearance updates for Estee Lauder Companies - Origins

Advertiser: Estee Lauder Companies - Origins
Amendment: Added appearance
Result: Adspend of related advertisers and media would be affected
Affected Period: From Mar 2012 to April 2012
Affected Media: Roadshow

Action:
Ref.no 12road-c0309003
Missing appearance from Mar 2012 to April 2012 were added back, adspends will be increase $3,849,120

Appearence Update: Cisco Systems (思科)

Advertiser: Cisco Systems (思科) -> Networking Equipment
Amendment: Appearence Update
Result: Adspend of related ad and media would be affected
Affected Period: May 2012
Affected Media: Interactive

Action:
1. Ref:12ban0522601
Some appearence for Cisco Systems (思科) hsa been Updated.

Appearance updates for Credit Gain Finance / CG (領達財務), Asia Pacific Group - Asia Business Secretarial, Wicka Designs and Ovaltine (阿華田)

Advertiser: Credit Gain Finance / CG (領達財務), Asia Pacific Group - Asia Business Secretarial, Wicka Designs and Ovaltine (阿華田)

Amendment: Amended appearance

Result: Adspend of related advertisers and media would be affected

Affected Period: From April 2012 to May 2012

Affected Media: Interactive

Action:

We found out that some appearances were disappeared due to an unknown error. The missing appearances have been added back.

Appearence update - Hong Kong Walker

Amendment: Appearence update

Result: Adspend of related media would be affected

Affected Period: Apr 2012

Affected Media: Hong Kong Walker

Action:

Appearence from Consecutive Page - 4 DPS changed to Full Page.

Appearance updates - PCCW (電訊盈科)

Advertiser: PCCW (電訊盈科)

Amendment: Deleted Ads for House ads

Result: Adspend would be affected

Affected Period: May 2012

Affected Media: Now TV

Action:

Some ads for PCCW have been deleted. Adspend of related media would be decrease 1,129,580.

Brand updates for Hare ‧Heather / Point

Advertiser: Hare ‧Heather / Point

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

Some brands for Hare ‧Heather / Point ads have been updated

Brand updates for Point

Advertiser: Point

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

Point> CollectPoint Fashion Retailer merged with Collect Point> Fashion Retailer

Brand updates for Sheng Kung Hui (Macau) (聖公會(澳門))

Advertiser: Gabinete Coordenador Dos Services Sociais Sheng Kung Hui Macau
(聖公會澳門社會服務處)

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

Sheng Kung Hui (Macau) (聖公會(澳門)) merged with

Gabinete Coordenador Dos Services Sociais Sheng Kung Hui Macau (聖公會澳門社會服務處)

Rate update for Wall

Rate update for Wall

Advertiser: LVMH Group - Celine

Amendment: Rate update

Result: Adspend of related media would be affected

Affected Period: May 2012

Affected Media: Wall

Action:

12wall0511056

Monthly rate from $303,160 changed to $608,000.

Advertiser Updated for The House of Marley

Advertiser: The House of Marley

Amendment: Advertiser of The House of Marley has been amended

Result: Adspend of advertiser would be affected

Affected Period: From December 2011 to May 2012

Affected Media: Print / Radio / Outdoor

From

Advertiser Updated Marley To The House of Marley

Sub-Category Updated for Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦)

Advertiser: Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦)

Amendment: Sub-Category of Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) has been amended

Result: Adspend of sub-catagory would be affected

Affected Period: April 2012

Affected Media: Print

Action:

12next0426210

From

Cosmetics & Skincare > Sunblock

Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) > Sunplay Skin Aqua UV Whitening Moisture Gel (水薄美白防曬露) (34%)

Cosmetics & Skincare > Facial Moisturizers

Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) > Sunplay Skin Aqua UV Moisture Milk (水薄防曬乳液) (33%)

Cosmetics & Skincare > Facial Moisturizers

Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) > Sunplay Skin Aqua UV Mild Milk (水薄嫩膚防曬乳液) (33%)

To

Cosmetics & Skincare > Sunblock

Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) > Sunplay Skin Aqua UV Whitening Moisture Gel (水薄美白防曬露) (34%)

Cosmetics & Skincare > Sunblock

Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) > Sunplay Skin Aqua UV Moisture Milk (水薄防曬乳液) (33%)

Cosmetics & Skincare > Sunblock

Rohto Pharmaceutical (日本樂敦藥廠) - Mentholatum (曼秀雷敦) > Sunplay Skin Aqua UV Mild Milk (水薄嫩膚防曬乳液) (33%)

Category / Sub-Category / Advertiser / Brand amendment for BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)]

Advertiser: BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)]

Amendment: BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)] have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected

Affected Period: March 2012

Affected Media: Interactive

Action:

12ban0305134

From Banking & Investment Services > Asset Management, Mutual Funds & ETF

BlackRock Institutional Trust (貝萊德資產管理北亞) [Barclays Global Investors (巴克萊國際投資管理)] > iShares ETFs (iShares安碩交易所買賣基金) (100%) to

Banking & Investment Services > Securities Brokerages & Investment Services

BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)] > Investment Services (100%)

Category / Sub-Category / Brand amendment for BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)]

Advertiser: BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)]

Amendment: BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)] have been amended

Result: Adspend of Category / Sub-Category /Brand would be affected

Affected Period: April / May 2012

Affected Media: Print

Action:

Some ads have been changed from Banking & Investment Services > Securities Brokerages & Investment Services

BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)] > Investment Services (100%)

To

Banking & Investment Services > Asset Management, Mutual Funds & ETF

BlackRock (貝萊德) [BlackRock Merrill Lynch Investment Managers (貝萊德美林投資管理)] > BlackRock Asia Pacific Equity Income Fund (貝萊德亞太股票收入基金) (100%)

Appearance updates for Gucci and Dior

Advertiser: Gucci and Dior

Amendment: Appearance updates for the spots

Affected Period: Jan-May 2012

Affected Media: Airport

Action:

The appearance for some Gucci and Dior spots between Jan-May 2012 have been updated.

Appearance updates for Junior Chamber International Hong Kong (國際青年商會香港總會) / Tao Heung Group (稻香集團)

Advertiser: Junior Chamber International Hong Kong (國際青年商會香港總會) / Tao Heung Group (稻香集團)

Amendment: Added appearance

Result: Adspend of related advertisers and media would be affected

Affected Period: May 2012

Affected Media: Bus shelter

Action:

12she0515011

Missing appearance in May 2012 was added back due to the late arrival of data from log provider.

Brand amendment for DBS Bank (星展銀行)

Advertiser: DBS Bank (星展銀行)
Amendment: DBS Bank (星展銀行) have been amended
Result: Adspend of Sub-Catagory / Brand would be affected
Affected Period: April 2012
Affected Media: Print

Action:
12caz0427023
From Banking & Investment Services > Credit Card & Charge Card
DBS Bank (星展銀行) > Credit Cards (信用卡) (100%) to
Banking & Investment Services > Credit Card & Charge Card
DBS Bank (星展銀行) > DBS Platinum Credit Cards (白金信用卡) (100%)
 Automobile & Petroleum > Petroleum Shell (蜆殼) > Petroleum (0%)

Sub-Catagory amendment for Sony Mobile Communications (索尼移動通信) [Sony Ericsson Mobile Communications (新力愛立信)]

Advertiser: Sony Mobile Communications (索尼移動通信) [Sony Ericsson Mobile Communications (新力愛立信)]
Amendment: Sony Mobile Communications (索尼移動通信) [Sony Ericsson Mobile Communications (新力愛立信)] have been amended
Result: Adspend of Sub-Catagory would be affected
Affected Period: March / April 2012
Affected Media: Print

Action:
Sub-Category of Sony Mobile Communications (索尼移動通信) [Sony Ericsson Mobile Communications (新力愛立信)] ads have been updated.

Catagory / Sub-Catagory / brand amendment for Innovative Entrepreneur Association (創意創業會)

Advertiser: Innovative Entrepreneur Association (創意創業會)
Amendment: Innovative Entrepreneur Association (創意創業會) have been amended
Result: Adspend of Catagory / Sub-Catagory / brand would be affected
Affected Period: September / October, 2011 & March 2012
Affected Media: Print

Action:
Some ads have been changed from
Non-profit Organization > Business & Professional Associations
Innovative Entrepreneur Association (創意創業會) > Events, Sponsorship & Compliments (跨產業創+造配對會) (50%)
Business Services > Consulting
Hong Kong Productivity Council / HKPC (香港生產力促進局) > Events, Sponsorship & Compliments (跨產業創+造配對會) (50%) to
Non-profit Organization > Business & Professional Associations
Innovative Entrepreneur Association (創意創業會) > Events, Sponsorship & Compliments (跨產業創+造配對會) (100%)

Catagory / Sub-Catagory amendment for Shorex

Advertiser: Shorex
Amendment: Catagory / Sub-Catagory Shorex have been amended
Result: Adspend of Catagory / Sub-Catagory would be affected
Affected Period: From April, 2005 to May, 2007
Affected Media: Print

Action:
Some ads have been changed from Jewellery, Watches & Luxury Products > ExhibitionsShorex > Extravaganza Shanghai (上海國際品位生活展) (50%) to
Business Services > Business Opportunity Development Shorex > Extravaganza Shanghai (上海國際品位生活展) (50%)

Catagory / Sub-Catagory amendment for Shanghai International Exhibition (上海國際展覽)

Advertiser: Shanghai International Exhibition (上海國際展覽)
Amendment: Catagory / Sub-Catagory Shanghai International Exhibition (上海國際展覽)  have been amended
Result: Adspend of Catagory / Sub-Catagory would be affected
Affected Period: From April, 2005 to May, 2006
Affected Media: Print

Action:
Some ads have been changed from Jewellery, Watches & Luxury Products > Exhibitions
Shanghai International Exhibition (上海國際展覽) > Extravaganza Shanghai (上海國際品位生活展) (50%) to
Business Services > Exhibitions
Shanghai International Exhibition (上海國際展覽) > Extravaganza Shanghai (上海國際品位生活展) (50%)

Category & Sub-category amendment for Star Chefs (醉名廚)

Advertiser: (醉名廚)
Amendment: Sub-category amended
Result: Adspend of related categories would be affected
Affected Period: Nov 2011 - Apr 2012
Affected Media: All media

Action:
Category & Sub-category amendment for Star Chefs (醉名廚) > Chinese Restaurant
from Restaurants -> Chinese Restaurants to Food -> Retail & Distributors
Brand renamed to Food Retailer.

Appearance updates for Sensa Cools (清熱酷)

Advertiser: Sensa Cools (清熱酷)

Amendment: Amended appearance

Result: Adspend of related advertisers and media would be affected

Affected Period: April 2012

Affected Media: MTR

Action:

Ref.no 12pmtr0502413

Missing appearance in April 2012 was added back due to the late arrival of data from log provider

Appearence update - Cosmopolitan (Chinese Edition)

Amendment: Delete some appearance

Result: Adspend of related media would be affected

Affected Period: Apr 2012

Affected Media: Cosmopolitan (Chinese Edition)

Action:

Some appearances were deleted

Brand updates for Bureau of Shanghai World Expo Coordination (上海世博事務協調局) / Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Advertiser: Bureau of Shanghai World Expo Coordination (上海世博事務協調局) /
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected

Action:
Some brands of Bureau of Shanghai World Expo Coordination (上海世博事務協調局) /Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] ad have been updated.

Brand updates for Unilever - Lux (力士)

Advertiser: Unilever - Lux (力士)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Sep 2011
Affected Media: Print

Action:

11news0916642

Brands updated from Unilever - Lux (力士) > Super Rich Shine Hair Treatment Range Products (晶鑽極致修護護髮霜 / 日本極致閃耀護髮霜) (50%)

Unilever - Lux (力士) > Super Damage Repair Hair Treatment Range Products (黑鑽極致修護系列 / 日本極致修護系列) (50%)

Wellcome (惠康) > Supermarket (0%)

to

Unilever - Lux (力士) > Super Damage Repair Shampoo & Conditioner (黑鑽極致修護洗髮露及護髮素 / 日本極致修護洗髮露及護髮素) (50%)

Unilever - Lux (力士) > Super Rich Shine Shampoo & Conditioner (晶鑽極致保濕洗髮護髮系列 / 日本極致閃耀洗髮護髮系列) (50%)

Wellcome (惠康) > Supermarket (0%)

11news0916648

Brands updated from Unilever - Lux (力士) > Super Rich Shine Hair Treatment Range Products (晶鑽極致修護護髮霜 / 日本極致閃耀護髮霜) (50%)

Unilever - Lux (力士) > Super Damage Repair Hair Treatment Range Products (黑鑽極致修護系列 / 日本極致修護系列) (50%)

A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%) to

Unilever - Lux (力士) > Super Rich Shine Series (晶鑽極致修護系列 / 日本極致閃耀系列) (50%)

Unilever - Lux (力士) > Super Damage Repair Series (黑鑽極致修護系列 / 日本極致修護系列) (50%) 

A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Brand updates for Johnson & Johnson - Johnson's Body Care (強生美肌)

Advertiser: Johnson & Johnson - Johnson's Body Care (強生美肌)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Apr 2012
Affected Media: TVC

Action:

12tvc-c0417012

Brands updated fromJohnson & Johnson - Johnson's Body Care (強生美肌) > Lasting Moisture Wash (強生美肌水嫩沐浴乳) (50%)

Johnson & Johnson - Johnson's Body Care (強生美肌) > Lasting Moisture Lotion(強生美肌水嫩潤膚露) (50%) to

Johnson & Johnson - Johnson's Body Care (強生美肌) > Oxygen Fresh (海洋活氧保濕露) (100%)

Johnson & Johnson - Johnson's Body Care (強生美肌) > Oxygen Fresh (海洋活氧沐浴露) (0%)

Brand updates for Angel Face (唐安麒)

Advertiser: Angel Face (唐安麒)

Amendment: Brands of the following ad has been amended

Result: Adspend of related brands and categories would be affected

Affected Period: May 2008 - Jun 2010

Affected Media: Print

Action:

Brands of some Angel Face (唐安麒) ad has been amended

Brand amendment for P&G (寶潔) - Rejoice (飄柔)

Advertiser: P&G (寶潔) - Rejoice (飄柔)

Amendment: P&G (寶潔) - Rejoice (飄柔) have been amended

Result: Adspend of Brand would be affected

Affected Period: December 2011

Affected Media: tvc

Action:

P&G (寶潔) - Rejoice (飄柔) have been amended

Catagory / Sub-Catagory / Brand amendment for Pro-Active Learning

Advertiser: Pro-Active Learning

Amendment: Catagory / Sub-Catagory / Brand of Pro-Active Learning have been amended

Result: Adspend of Catagory / Sub-Catagory / Brand would be affected

Affected Period: From June, 2003 to April, 2012

Affected Media: Print

Action:

Some Pro-Active Learning ads have been amended

Sub-Catagory / Brand amendment for EF Education First [EF Education] / EF Language School (國際語言學校 / 英孚教育)

Advertiser: EF Education First [EF Education] / EF Language School (國際語言學校 / 英孚教育)

Amendment: EF Education First [EF Education] / EF Language School (國際語言學校 / 英孚教育) have been amended

Result: Adspend of Sub-Catagory / Brand would be affected

Affected Period: August 2010

Affected Media: Print

Actions:

10rec0813007

From Education & Training > English Language Training

EF Education First [EF Education] / EF Language School (國際語言學校 / 英孚教育) > English Language Training (100%) To

Education & Training > English Language Training

EF Education First [EF Education] / EF Language School (國際語言學校 / 英孚教育) > Englishtown.com (100% )

Education & Training > Tertiary & Executive Education

The University Of Cambridge (英國劍橋大學) > Tertiary & Executive Education (0%)

Sub-Catagory / Brand amendment for Sands China - The Venetian Macau (澳門威尼斯人股份)

Advertiser: Sands China - The Venetian Macau (澳門威尼斯人股份)

Amendment: Sands China - The Venetian Macau (澳門威尼斯人股份) have been amended

Result: Adspend of Sub-Catagory / Brand would be affected

Affected Period: April 2010

Affected Media: Interactive

Actions:

10ban0417912

From Entertainment > Live Performance & Concerts

Sands China - The Venetian Macau (澳門威尼斯人股份) > Peaches live at the Venetian Macao (100%) to Entertainment > Live Performance & Concerts

Sands China - The Venetian Macau (澳門威尼斯人股份) > Peaches live at the Venetian Macao (50%)

Entertainment > Live Performance & Concerts

Rockit Festival > Peaches live at the Venetian Macao (50%)

Media Dimension update - Hong Kong Economic Journal

Amendment: Media Dimension update

Result: Adspend of related media would be affected

Affected Period: Sep 2010 & Jan-Apr 2012

Affected Media: Hong Kong Economic Journal

Action:

Media Dimension from cm*cm changed to col*cm, Sep 2010 & Jan-Apr 2012 adspend of related media would be affected.