Outdoor Update

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Gap

Advertiser: Gap
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Gap have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 29 April 2015 to 29 April 2015
Affected Media: MTR

Action: 15fmtr0502103

From
Fashion, Accessories & Eyewear > Women's Fashion
Gap > Women's Fashion (50%)
Fashion, Accessories & Eyewear > Men's Fashion
Gap > Men's Fashion (50%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Gap > Women's Fashion (25%)
Fashion, Accessories & Eyewear > Men's Fashion
Gap > Men's Fashion (25%)
Fashion, Accessories & Eyewear > Children Fashion & Accessories
Gap > Children Fashion & Accessories (50%)

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Appearance of Galaxy Entertainment Group (銀河娛樂集團) / Galaxy Entertainment Group (銀河娛樂集團) - Broadway Macau Hotel and Entertainment   ad have been added

Advertiser: Galaxy Entertainment Group (銀河娛樂集團) / Galaxy Entertainment Group (銀河娛樂集團) - Broadway Macau Hotel and Entertainment
Amendment: Appearance of the following ads have been amended
Result: Adspend of Galaxy Entertainment Group (銀河娛樂集團) / Galaxy Entertainment Group (銀河娛樂集團) - Broadway Macau Hotel and Entertainment   would be affected
Affected Period: 27 May 2015 to 23 June 2015
Affected Media: MTR

Action:
Ref.no 15fmtr0530105
1. The appearance of 15fmtr0530105  was added due to the unmap of data from log provider.

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Appearance update for American Airlines (美國美利堅航空 / 美國航空)
 
Advertiser: American Airlines (美國美利堅航空 / 美國航空)
Amendment: Updated appearance
Result:  American Airlines (美國美利堅航空 / 美國航空)   would be affected
Affected Period: 21 May 2015 to 10 Jun 2015
Affected Media: MTR

Ref.no. 15fmtr0523102

Action: 15fmtr0523102

Rate Card
DEC1001 (CEN - Up to World Wide House Concourse) with Extension + Balustrade $1887668
changed to
CEN - DEC1001 Zone Deomination- DEC1001 with Extension + Balustrade +2xSolusWall + POW#P6   $507000

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Appearance of Nukonsep  ad have been added

Advertiser: Nukonsep
Amendment: Appearance of the following ads have been amended
Result: Adspend of Nukonsep  would be affected
Affected Period: 15 May 2015 to 28 May 2015
Affected Media: MTR

Action:
Ref.no 15pmtr0516401
1. The appearance of 15pmtr0516401  was added due to the unmap of data from log provider.





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Appearance Updated for Emperor Multimedia Group / EMG (英皇電影),Gap,The United Nations (聯合國) - United Nations Children's Fund / UNICEF (聯合國兒童基金會),Panasia Films (泛亞影業),Samsung (三星),Sony Pictures Releasing International,Hong Kong Jockey Club (香港賽馬會)

Advertiser: Emperor Multimedia Group / EMG (英皇電影),Gap,The United Nations (聯合國) - United Nations Children's Fund / UNICEF (聯合國兒童基金會),Panasia Films (泛亞影業),Samsung (三星),Sony Pictures Releasing International,Hong Kong Jockey Club (香港賽馬會)
Amendment: Amended appearance
Result: Adspend of related advertisers and media would be affected
Affected Period: Aug 2012
Affected Media: Bus shelter

Action:
12she0904004
12she0821004
12she0911012
12she0904014
12she0904005
12she0904012
12she0918009
Some missing appearances in Aug 2012 were added back due to the late arrival of data from log provider.