Brand Updated

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for i-CABLE Communications (有線寬頻通訊) [Wharf Cable],Walt Disney (華特迪士尼) - Disney Channels Worldwide,National Geographic (國家地理),Discovery Channel,Fossil

Advertiser: i-CABLE Communications (有線寬頻通訊) [Wharf Cable],Walt Disney (華特迪士尼) - Disney Channels Worldwide,National Geographic (國家地理),Discovery Channel,Fossil

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of i-CABLE Communications (有線寬頻通訊) [Wharf Cable],Walt Disney (華特迪士尼) - Disney Channels Worldwide,National Geographic (國家地理),Discovery Channel,Fossil have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 20 December 2015 to 30 May 2017

Affected Media: TVC,PRINT,WALL,TAXI,BANNER


Action: 17tvc-c0514026

From
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (100%)

Media > Television & OTT Video Services
Walt Disney (華特迪士尼) - Disney Channels Worldwide > Disney Junior (0%)

To
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (0%)

Media > Television & OTT Video Services
Walt Disney (華特迪士尼) - Disney Channels Worldwide > Disney Junior (100%)


Action: 17tvc-c0514023

From
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (100%)

Media > Television & OTT Video Services
Walt Disney (華特迪士尼) - Disney Channels Worldwide > Disney Channel / Playhouse Disney Channel (0%)


To
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (0%)

Media > Television & OTT Video Services
Walt Disney (華特迪士尼) - Disney Channels Worldwide > Disney Channel / Playhouse Disney Channel (100%)


Action: 17tvc-c0515037

From
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (100%)

Media > Television & OTT Video Services
National Geographic (國家地理) > National Geographic Channel (國家地理頻道 [國家地理台]) (0%)

To
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (0%)

Media > Television & OTT Video Services
National Geographic (國家地理) > National Geographic Channel (國家地理頻道 [國家地理台]) (100%)


Action: 17tvc-c0514024

From
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (100%)

To
Media > Television & OTT Video Services
i-CABLE Communications (有線寬頻通訊) [Wharf Cable] > Cable TV (有線電視) (0%)

Media > Television & OTT Video Services
Discovery Channel > Television Programmes (100%)

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Action: 15news12200001,16men01010003,16ezone03240008,16wall0415017,16wall0415018,16taxi0412001,16ezone04140001,16milkx05010008,16mob0602708,16wall0610022,16wall0610023,16ban0602613

From
Jewellery, Watches & Luxury Products > Watch & Clock
Fossil > Watches (100%)

To
Jewellery, Watches & Luxury Products > Smartwatch & Fitness Tracker
Fossil > Smartwatch (100%)

---------------------------------------------------------------------------------------------------------------------------------------------------

Sub-Category / Brand / Brand Percentage Updated for Fossil

Advertiser: Fossil

Admendment: Sub-Category / Brand / Brand Percentage of Fossil have been amended

Result: Adspend of Sub-Category / Brand / Brand Percentage would be affected

Affected Period: 22 July 2016 to 01 June 2017

Affected Media: PRINT,BANNER


Action: 17news05090069,16news07222113,16milkx08010008,16ezone08180007,16ellem09010013,16ellem09010019,16news09010075,16esq09010030,16news09082076,16ban0908608,16ban0908612,16ban0909615,16ezone09150004,16news09190032,16ban0918910,16ellem10010017,16ban0930306,16mob1018717,16mob1018718,16mob1018719,16ban1017634,16esq11010016,16ellem11010008,16um12093005,16news12132053,16ezone12154004,16ban1212756,16news12220102,17ellem02010005,17ellem02010006,17socfb0303041,17news03103039,17homme04010003

From
Jewellery, Watches & Luxury Products > Watch & Clock
Fossil > Watches (100%)

To
Jewellery, Watches & Luxury Products > Smartwatch & Fitness Tracker
Fossil > Smartwatch (100%)


Action: 16ban1017608

From
Jewellery, Watches & Luxury Products > Watch & Clock
Fossil > Watches (50%)

Fashion, Accessories & Eyewear > Fashion Accessories
Fossil > Fashion Accessories (50%)

To
Jewellery, Watches & Luxury Products > Smartwatch & Fitness Tracker
Fossil > Smartwatch (100%)


Action: 16milk12151003

From
Jewellery, Watches & Luxury Products > Watch & Clock
Fossil > Watches (50%)

Fashion, Accessories & Eyewear > Bags
Fossil > Bags (50%)

To
Fashion, Accessories & Eyewear > Bags
Fossil > Bags (50%)

Jewellery, Watches & Luxury Products > Smartwatch & Fitness Tracker
Fossil > Smartwatch (50%)

Sub-Category Updated for Pentax (賓得) {Acquired},Nice (麗斯),National Geographic (國家地理)

Sub-Category Updated for Pentax (賓得) {Acquired},Nice (麗斯),National Geographic (國家地理)

Advertiser: Pentax (賓得) {Acquired},Nice (麗斯),National Geographic (國家地理)

Admendment: Sub-Category of Pentax (賓得) {Acquired},Nice (麗斯),National Geographic (國家地理) have been amended

Result: Adspend of Sub-Category would be affected

Affected Period: 01 December 2008 to 30 April 2009

Affected Media: PRINT,BANNER


Action: 08pcm1223103,08marie1201102,08ban1203327,08news1225630,09sud0206010

From
Camera, Photography & Optical Instruments > SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)

To
Camera, Photography & Optical Instruments > Digital SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)


Action: 09news0106658

From
Camera, Photography & Optical Instruments > Retail & Distributors
Nice (麗斯) > Foto Nice (麗斯攝影器材行) (0%)

Camera, Photography & Optical Instruments > SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)

To
Camera, Photography & Optical Instruments > Retail & Distributors
Nice (麗斯) > Foto Nice (麗斯攝影器材行) (0%)

Camera, Photography & Optical Instruments > Digital SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)


Action: 09news0210653

From
Camera, Photography & Optical Instruments > Retail & Distributors
Nice (麗斯) > Nice Digital (麗斯數碼) (0%)

Camera, Photography & Optical Instruments > SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)

To
Camera, Photography & Optical Instruments > Retail & Distributors
Nice (麗斯) > Nice Digital (麗斯數碼) (0%)

Camera, Photography & Optical Instruments > Digital SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)


Action: 09metro0430012

From
Camera, Photography & Optical Instruments > SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)

Camera, Photography & Optical Instruments > Parts & Accessories
National Geographic (國家地理) > Camera Bags (相機袋) (0%)

To
Camera, Photography & Optical Instruments > Digital SLR Cameras
Pentax (賓得) {Acquired} > K-m Digital SLR Camera (K-m 數碼單鏡反光相機) {Acquired} (100%)

Camera, Photography & Optical Instruments > Parts & Accessories
National Geographic (國家地理) > Camera Bags (相機袋) (0%)