Brand / Brand Percentage Updated for Merck Sharp & Dohme / MSD (美國默沙東藥廠),IPSEN (博福益普生國際)

Brand / Brand Percentage Updated for Merck Sharp & Dohme / MSD (美國默沙東藥廠),IPSEN (博福益普生國際)

Advertiser: Merck Sharp & Dohme / MSD (美國默沙東藥廠),IPSEN (博福益普生國際)
Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Merck Sharp & Dohme / MSD (美國默沙東藥廠),IPSEN (博福益普生國際) have been amended
Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: September 2016
Affected Media: BUS


Action: 16bus0919001

From
Pharmaceuticals & Healthcare > Hair
Merck Sharp & Dohme / MSD (美國默沙東藥廠) > Propecia (保康絲) (100%)

To
Pharmaceuticals & Healthcare > Hair
Merck Sharp & Dohme / MSD (美國默沙東藥廠) > Propecia (保康絲) (50%)
Pharmaceuticals & Healthcare > Gastroenterology
IPSEN (博福益普生國際) > Smecta (思密達) (50%)

Appearance update for Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Advertiser:  Merck Sharp & Dohme / MSD (美國默沙東藥廠)     

Amendment: Updated appearance

Result:  Merck Sharp & Dohme / MSD (美國默沙東藥廠)     would be affected

Affected Period: Nov 2015 to Dec 2015

Affected Media: Bus

 

Action:

Ref.no.15bus1130101   / 15bus1215003

 

Some appearances of 15bus1130101  have been moved to Ref no.15bus1215003 .

 

From

Merck Sharp & Dohme / MSD (美國默沙東藥廠) 

> Gardasil (加衛苗) (100%)

To

Merck Sharp & Dohme / MSD (美國默沙東藥廠) 

> Zostavax (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Advertiser: Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Merck Sharp & Dohme / MSD (美國默沙東藥廠) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 02 December 2013 to 27 March 2015

Affected Media: BANNER,TVC

 

Action: 14mob1116722,14mob1108721,14mob1108720

 

From

Non-profit Organization > Charity & Fund Raising Organizations

The Cancer Crusade Angels Service Society Of Hong Kong (香港防癌天使服務協會) > Charity (100%)

To

Pharmaceuticals & Healthcare > Women's Products

Merck Sharp & Dohme / MSD (美國默沙東藥廠) > Gardasil (加衛苗) (100%)

 

Action: 13tvc-c1206034,13tvc-c1204015,13tvc-c1205002,13tvc-c1208006,13tvc-c1206003

 

From

Non-profit Organization > Charity & Fund Raising Organizations

The Cancer Crusade Angels Service Society Of Hong Kong (香港防癌天使服務協會) > Charity (100%)

To

Pharmaceuticals & Healthcare > Women's Products

Merck Sharp & Dohme / MSD (美國默沙東藥廠) > Gardasil (加衛苗) (100%)

Appearances update for Merck Sharp & Dohme / MSD (美國默沙東藥廠), Miscellaneous

Advertiser: Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Amendment:Appearence calculation correction

Affected Period:Jun - Jul 2014

Affected Media: Mobile

Action:

14mob0310725

14mob0618727

Appearances update for Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Advertiser: Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Amendment:New Ad and Appearence calculation correction

Affected Period:Jun - Jul 2014

Affected Media: Interactive 

Action:

14ban0604001

14ban0218304

14ban0609739

14ban0616826

Jun - Jul 2014 adspend may incease.

Appearances update for Miscellaneous

Advertiser: Miscellaneous

Amendment:Appearence calculation correction

Affected Period:Jun - Jul 2014

Affected Media: Mobile

Action:

14mob0604716

Jun - Jul 2014 adspend may increase.

Appearances update for Merck Sharp & Dohme / MSD (美國默沙東藥廠)

Advertiser: Merck Sharp & Dohme / MSD (美國默沙東藥廠)  

Amendment:Add Ads

Result: Adspend of related ad and media would be affected

Affected Period: May - Jun 2014

Affected Media: Interactive

Action:

14ban0519005

May - Jun 2014 adspend may increase.