Brand Update

Category / Sub-Category / Brand Updated for Daimler AG (戴姆勒) - Mercedes-Benz (平治)

Advertiser: Daimler AG (戴姆勒) - Mercedes-Benz (平治)
Admendment: Category / Sub-Category / Brand of Daimler AG (戴姆勒) - Mercedes-Benz (平治) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 16 September 2015 to 09 December 2015
Affected Media: BANNER,WALL


Action: 15ban1010225,15ban1009448,15ban1009444

From
Automobile & Petroleum > Events, Sponsorship & Compliments
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Events, Sponsorship & Compliments (100%)
To
Restaurants > Western Restaurants
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Mercedes Me Store (100%)


Action: 15wall0925018

From
Automobile & Petroleum > Corporate Image
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Corporate Image (100%)
To
Restaurants > Western Restaurants
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Mercedes Me Store (100%)

Brand amendment for Hong Kong Jockey Club (香港賽馬會) / Mercedes-Benz (平治) / Audemars Piguet (愛彼錶)

Advertiser: Hong Kong Jockey Club (香港賽馬會) / Mercedes-Benz (平治) / Audemars Piguet (愛彼錶)

Amendment: Brands of the following ad has been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Mar 2012

Affected Media: Bus Body

Action:

12bus0330073

1. Brands updated from Hong Kong Jockey Club (香港賽馬會) > Mercedes-Benz Hong Kong Derby (Mercedes-Benz香港打?大賽) (50%)                                      Mercedes-Benz (平治) > Mercedes-Benz Hong Kong Derby (Mercedes-Benz香港打?大賽) (50%) to Hong Kong Jockey Club (香港賽馬會) -> Audemars Piguet QEII Cup (愛彼錶女皇盃) (50%)
Audemars Piguet (愛彼錶) -> Audemars Piguet QEII Cup (愛彼錶女皇盃) (50%)

Brand updates for Gainfull Motors (金孚汽車 / 金港汽車)

Advertiser: Gainfull Motors (金孚汽車 / 金港汽車) / Mercedes-Benz (平治)

Amendment: Brands of the following ad has been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Mar 2012

Affected Media: print

Action:

12news0331206

Mercedes-Benz (平治)> S-Class Series (S 系列) (50%)Mercedes-Benz (平治)> E-Class Series (E系列) (50%)Gainfull Motors (金孚汽車 / 金港汽車)> Automobile Retailer (0%)

To Gainfull Motors (金孚汽車 / 金港汽車)> Automobile Retailer (100%)