Advertiser: Care Hair (Care專業頭皮護理),Nestle Group (雀巢集團) - Starbucks (星巴克),NUVA (澐),Daimler AG (戴姆勒) - Mercedes-Benz (平治),Gangnam Korea,Yokohama (橫濱),The Old Hong Kong (昔日香港),Networld Technology - Discuss (香港討論區),Networld Technology - Uwants Company,Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行),Namco Bandai Holdings - Bandai Namco Entertainment,Namco Bandai Holdings - Bandai,Maxim's Caterer (美心集團) - m.a.x. concepts,Marchesa,Tencent (騰訊)
Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Care Hair (Care專業頭皮護理),Nestle Group (雀巢集團) - Starbucks (星巴克),NUVA (澐),Daimler AG (戴姆勒) - Mercedes-Benz (平治),Gangnam Korea,Yokohama (橫濱),The Old Hong Kong (昔日香港),Networld Technology - Discuss (香港討論區),Networld Technology - Uwants Company,Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行),Namco Bandai Holdings - Bandai Namco Entertainment,Namco Bandai Holdings - Bandai,Maxim's Caterer (美心集團) - m.a.x. concepts,Marchesa,Tencent (騰訊) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 29 January 2019 to 05 May 2021
Affected Media: SOC,BANNER
Action: 21soc03011990,21soc03011011,21soc02222540,20soc12093615,20soc12091579,20soc10241125,20soc10162201,20soc07120541,20soc05091067,20soc04210156,20soc03080585,20soc03270302,20soc03121077,20soc03060202,20soc02071014,20soc01280298,19soc11140970,19soc09170762,19soc09100204,19soc08261098,19soc08161506,19soc08161203,19soc06071062,19soc01290760
From
Beauty, Slimming & Fitness > Hair Salon
Fix-Up > Hair Salon (100%)
To
Pharmaceuticals & Healthcare > Hair
Care Hair (Care專業頭皮護理) > Hair Specialist (100%)
-----------------------------------
Action: 21soc03312262,21soc03311655
From
Beverages > Coffee
Nestle Group (雀巢集團) - Nescafe > Nescafe Dolce Gusto Coffee Capsule (咖啡膠囊) (100%)
To
Beverages > Coffee
Nestle Group (雀巢集團) - Starbucks (星巴克) > Starbucks by Nescafe Dolce Gusto (咖啡膠囊) (100%)
--------------------------------
Action: 21soc02010336,21soc02022469,21soc02031013,21soc01083290,20soc11040138,20soc10131318,20soc10061613,20soc09291442,20soc09221618,20soc09150124,20soc07130116,20soc06080996,20soc06051514
From
Restaurants > Chinese Restaurants
AsiaWorld-Expo (亞洲國際博覽館 / 亞博館) > Chinese Restaurants (100%)
To
Restaurants > Chinese Restaurants
NUVA (澐) > Chinese Restaurant (100%)
---------------------------------------
Action: 21soc02123226,21soc02123213,20soc10212017
From
Sports > Events
Prada Group - Prada > America's Cup (100%)
To
Automobile & Petroleum > Events & Sponsorship
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > AMG Petronas Formula One Team (100%)
--------------------------------
Action: 21soc02210238,21soc02251732,21soc01092285
From
Cosmetics & Skincare > Retail & Distributors
KC Korea (姬烈) > Cosmetics Retailer (100%)
To
Retail > Online Stores & Group Buying Services
Gangnam Korea > Online Store (100%)
------------------------------
Action: 21bann0505949,21soc02233511,20soc07172718
From
Automobile & Petroleum > Tires
Yokohama (優科豪馬輪胎) > Tires (100%)
To
Automobile & Petroleum > Tires
Yokohama (橫濱) > Tires (100%)
-------------------------------------
Action: 21soc01223702
From
Government > Public Announcements
The Government of the Hong Kong Special Administrative Region (香港特別行政區政府) > Human Resources Planning Commission (人力資源規劃委員會) (100%)
To
Media > Online Media
The Old Hong Kong (昔日香港) > Online Media (100%)
----------------------------------
Action: 21soc01273299
From
Computers & Internet Services > Graphics, Sound & Video Cards
Asus (華碩) > Graphics Cards (顯示卡) (50%)
Computers & Internet Services > Parts & Accessories
Asus (華碩) > Computer Case (機箱) (50%)
To
Computers & Internet Services > Online Marketplace
Networld Technology - Discuss (香港討論區) > Price.com.hk (香港格價網) (50%)
Computers & Internet Services > Online Marketplace
Networld Technology - Uwants Company > Price.com.hk (香港格價網) (50%)
-------------------------------------
Action:21soc01272126
From
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Easy Banking (快易理財) (34%)
Banking & Investment Services > Consumer Banking & Integrated Accounts
Australia and New Zealand Banking Group / ANZ Bank (澳盛銀行 / 澳新銀行) > Signature Priority Banking (優先理財) (33%)
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Asia Miles Time Deposit and Savings Account (「亞洲萬里通」定期及活期存款) (33%)
To
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Priority Banking (優先理財) (33%)
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Easy Banking (快易理財) (34%)
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Asia Miles Time Deposit and Savings Account (「亞洲萬里通」定期及活期存款) (33%)
--------------------------------------
Action: 20soc12022030,20soc12032011,20soc12041405,20soc12041722,20soc12042120,20soc12041245,20soc12041001,20soc12041848,20soc12081716,20soc12101236,20soc12100712,20soc12114013,20soc12111339,20soc12162665,20soc12163237,20soc12162865,20soc12173906,20soc12172833,20soc12172834,20soc12184163,20soc12184330,20soc12184184,20soc12183452,20soc12183431,20soc12201625,20soc12201538,20soc12201285,20soc12211756,20soc12252061,20soc12252405,20soc12252607,20soc12252271
From
Games & Hobbies > Online Games
Namco Bandai Holdings - Bandai > Computer / Online Games (100%)
To
Games & Hobbies > Video Game Players
Namco Bandai Holdings - Bandai Namco Entertainment > Video Game (100%)
-----------------------------------------
Action: 20soc12112090
From
Games & Hobbies > Online Games
Namco Bandai Holdings - Bandai > Computer / Online Games (100%)
To
Games & Hobbies > Online Games
Namco Bandai Holdings - Bandai > Computer / Online Games (100%)
-----------------------------------
Action: 20soc12242583,20soc12231669,20soc12231405,20soc12184745,20soc12142217,20soc12071265,20soc12071246,19soc09160719,19soc09121597,19soc09061255,19soc08071193
From
Restaurants > Western Restaurants
Cafe Deco Group > Wildfire pizzabar & grill {Acquired} (100%)
To
Restaurants > Western Restaurants
Maxim's Caterer (美心集團) - m.a.x. concepts > Wildfire Pizzabar & Grill (100%)
------------------------------------
Action: 20soc12100632
From
Fashion, Accessories & Eyewear > Women's Fashion
farfetch.com > Online Fashion Retailer (100%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Marchesa > Women's Fashion (100%)
---------------------------------------------------
Action: All
From
Fashion, Accessories & Eyewear > Women's Fashion
Marchesa Notte > Women's Fashion
To
Fashion, Accessories & Eyewear > Women's Fashion
Marchesa > Women's Fashion
-------------------------------------------
Action: 21soc03103123,20soc08151613,20soc08231026,20soc07222467,20soc07180367,20soc08090591,20soc08071762,20soc08021126,20soc08050883,20soc07281598,20soc06050420,20soc05131463,20soc05231335,20soc05211730,20soc05201693,20soc05281041,20soc04170897,20soc04111099,20soc04050621,20soc04050620,20soc04060540,20soc04030771,20soc04010546,20soc03280744,20soc03250556,20soc03230768,20soc03211228,20soc03191697,19soc12021491,19soc12010176,19soc11300393,19soc10200193,19soc10190375
From
Games & Hobbies > Video Game Players
PUBG > Video Game (100%)
To
Games & Hobbies > Online Games
Tencent (騰訊) > Mobile App – Games (100%)
