Showing posts with label Hasbro (孩之寶). Show all posts
Showing posts with label Hasbro (孩之寶). Show all posts

Dec 3, 2013

Brand Updated for Hasbro (孩之寶),McDonald's (麥當勞)

Advertiser: Hasbro (孩之寶),McDonald's (麥當勞)
Admendment: Brand of Hasbro (孩之寶),McDonald's (麥當勞) have been amended
Result: Adspend of Brand would be affected
Affected Period: 05 December 2011 to 11 January 2013
Affected Media: TVC,BANNER,PRINT

Action: 13tvc-c0103011,12tvc-c1221011,12tvc-c1227009,12tvc-c1220030,12tvc-c1208005,12tvc-c1213014,12ban1228402,12ban1213430,12ban1214602,12ban1213946,12ban1213516,12news1228148,12news1221770,12news1128125,11news1231611,11news1219103,11news1216401,11news1212105,11news1209301

From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Extra-Value Meal (超值套餐) (100%)

To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Extra-Value Meal (超值套餐) (100%)

Action: 11news1230101,11news1205211

From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Premium Promotion (100%)

To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Extra-Value Meal (超值套餐) (100%)

Nov 28, 2013

Brand Updated for Hasbro (孩之寶),McDonald's (麥當勞)

Advertiser: Hasbro (孩之寶),McDonald's (麥當勞)
Admendment: Brand of Hasbro (孩之寶),McDonald's (麥當勞) have been amended
Result: Adspend of Brand would be affected
Affected Period: 06 December 2012 to 11 January 2013
Affected Media: PRINT,TVC,BANNER

Action: 13news01047022,13tvc-c0103011,12tvc-c1227009,12tvc-c1221011,12tvc-c1220030,12tvc-c1213014,12tvc-c1208005,12ban1213516,12ban1213946,12ban1214602,12ban1213430,12ban1228402,12news1221770,12news1228148

From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Extra-Value Meal (超值套餐) (100%)

To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Hasbro (孩之寶),McDonald's (麥當勞)

Advertiser: Hasbro (孩之寶),McDonald's (麥當勞)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Hasbro (孩之寶),McDonald's (麥當勞) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 05 December 2011 to 11 January 2013
Affected Media: PRINT

Action: 11news1209301,11news1212105,11news1216401,11news1219103,11news1231611,12news1128125,13news01117061

From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Extra-Value Meal (超值套餐) (100%)

To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)

Action: 11news1205211,11news1230101

From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Premium Promotion (100%)

To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)

Action: 12news0110161

From
Restaurants > Fast Food
McDonald's (麥當勞) > Fast Food Restaurant (快餐店) (100%)

To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)

Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)

Jan 18, 2013

Appearances updated for Swire Properties (太古地產),Uniqlo,Egg Optical Boutique (HK),Hasbro (孩之寶),McDonald's (麥當勞)


Advertiser: Swire Properties (太古地產),Uniqlo,Egg Optical Boutique (HK),Hasbro (孩之寶),McDonald's (麥當勞)
Admendment: Appearances of Swire Properties (太古地產),Uniqlo,Egg Optical Boutique (HK),Hasbro (孩之寶),McDonald's (麥當勞) have been added
Result: Adspend of related advertisers and media would be affected
Affected Period: 30 Nov 2012 to 27 Dec 2012
Affected Media: BUS SHELTER

Action:
12she1204013
12she1204016
12she1204015
12she1204014
Missing appearances of above Ref.no were added due to late arrival data from log provider.

Nov 14, 2012

Brand / Brand Percentage Updated for Hasbro (孩之寶)


Advertiser: Hasbro (孩之寶)
Admendment: Brand / Brand Percentage of Hasbro (孩之寶) have been amended
Result: Adspend of Brand / Brand Percentage would be affected
Affected Period: 17 September 2012 to 27 October 2012
Affected Media: BANNER,PRINT,TVC

Action:
12ban1007704
12ban0923815
12ban0917919
From
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Baby (毛毛B) (100%)
To
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Baby (毛毛B) (50%)
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Mobile App (50%)

Action:
12milk0927105
12tvc-c0924007
12tao0917012
From
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Baby (毛毛B) (100%)
To
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Baby (毛毛B) (50%)
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Mobile App (0%)
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Mobile App (50%)

Brand / Brand Percentage Updated for Johnson & Johnson - Johnson's Baby (強生嬰兒),Hasbro (孩之寶)


Advertiser: Johnson & Johnson - Johnson's Baby (強生嬰兒),Hasbro (孩之寶)
Admendment: Brand / Brand Percentage of Johnson & Johnson - Johnson's Baby (強生嬰兒),Hasbro (孩之寶) have been amended
Result: Adspend of Brand / Brand Percentage would be affected
Affected Period: 21 November 2003 to 01 October 2012
Affected Media: PRINT

Action:
news112103130
From
Cosmetics & Skincare > Body Care Products
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Body Care Products (潤膚系列) (50%)
Cosmetics & Skincare > Body Care Products
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Body Care Products (潤膚系列) (50%)
To
Cosmetics & Skincare > Body Care Products
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Body Care Products (潤膚系列) (100%)

Action:
12tao0917012
12milk0927105
From
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Baby (毛毛B) (100%)
To
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Baby (毛毛B) (50%)
Toys & Hobbies > Soft Toys
Hasbro (孩之寶) > Furby Mobile App (50%)