Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝),Pfizer (美國輝瑞) - Prevenar (沛兒),Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽),Pfizer (美國輝瑞) - Harmonet (輕樂偶),Mustela

Advertiser: Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝),Pfizer (美國輝瑞) - Prevenar (沛兒),Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽),Pfizer (美國輝瑞) - Harmonet (輕樂偶),Mustela
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝),Pfizer (美國輝瑞) - Prevenar (沛兒),Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽),Pfizer (美國輝瑞) - Harmonet (輕樂偶),Mustela have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 11 October 2009 to 30 August 2010
Affected Media: TVC,BANNER

Action:
09tvc-c1101027
09tvc-c1015026
09tvc-c1201027
09tvc-c1030018
09ban1015209
09ban1015210
09ban1118206
09ban1016227
09ban1015216
From
To
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Progress Gold 3 (金裝幼兒樂3) (34%)
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Promil Gold 2 (金裝健兒樂2) (33%)
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Promise Gold 4 (金裝學兒樂4) (33%)

Action:
09tvc-c1029025
09tvc-c1028019
09tvc-c1027014
09tvc-c1026018
From
To
Pharmaceuticals & Healthcare > Children Products
Pfizer (美國輝瑞) - Prevenar (沛兒) > Prevenar Vaccine (肺炎球菌疫苗) (100%)

Action:
09tvc-c1023019
09tvc-c1022027
09tvc-c1015027
09tvc-c1002023
09tvc-c1019031
09tvc-c1028020
09tvc-c1027015
09tvc-c1026019
09ban1015214
09ban1015218
From
To
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽) > Wyeth BB (惠氏BB與妳會) (100%)
 
Action:
09ban1015206
09ban1015211
From
To
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Progress Gold 3 (金裝幼兒樂3) (33%)
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Promil Gold 2 (金裝健兒樂2) (34%)
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Promise Gold 4 (金裝學兒樂4) (33%)

Action:
09ban1015207
09ban1015215
09ban1015217
09ban1022212
From
To
Education & Training > Tutoring & Interest Group
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Wyeth Academy (惠氏育兒學堂) (100%)

Action:
09ban1015208
09ban1216210
09ban1204201
09ban1123211
09ban1015220
From
To
Pharmaceuticals & Healthcare > Condoms & Birth Control Products
Pfizer (美國輝瑞) - Harmonet (輕樂偶) > Harmonet (輕樂偶避孕丸) (100%)

Action:
09ban1015212
From
To
Toiletries & Household > Bath & Shower
Mustela > 2 in 1 Hair and Body Wash (二合一髮膚沐浴露) (0%)
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽) > Wyeth BB (惠氏BB與妳會) (100%)

Action:
09ban1201212
09ban1110210
From
To
Education & Training > Tutoring & Interest Group
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Wyeth Academy (惠氏育兒學堂) (50%)
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽) > Wyeth BB (惠氏BB與妳會) (50%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Pfizer (美國輝瑞) - Prevenar (沛兒)

Advertiser: Pfizer (美國輝瑞) - Prevenar (沛兒)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Pfizer (美國輝瑞) - Prevenar (沛兒) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 26 October 2009 to 29 December 2009
Affected Media: TVC

Action: 09tvc-c1026018
From
To
Pharmaceuticals & Healthcare > Children Products
Pfizer (美國輝瑞) - Prevenar (沛兒) > Prevenar Vaccine (肺炎球菌疫苗) (100%)