Showing posts with label Hashtag Legend. Show all posts
Showing posts with label Hashtag Legend. Show all posts

Feb 25, 2021

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Hashtag Legend

Advertiser: Hashtag Legend


Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Hashtag Legend have been amended


Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected


Affected Period: 03 August 2020 to 26 November 2020


Affected Media: SOC



Action: 20soc08032205


From

Jewellery, Watches & Luxury Products > Jewellery

Kering (開雲) - Pomellato > Jewellery (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


Action: 20soc08122717,20soc11264534


From

Jewellery, Watches & Luxury Products > Jewellery

Graff > Jewellery (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)



Action: 20soc11264532,20soc11264533


From

Jewellery, Watches & Luxury Products > Jewellery

Graff > Jewellery (50%)


Fashion, Accessories & Eyewear > Eyewear

Reve by Rene > Sunglasses (50%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


Action: 20soc08192946,20soc08192947,20soc08192948


From

Fashion, Accessories & Eyewear > Bags

LVMH Group - Rimowa > Luggage (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)



Action: 20soc09033103


From

Jewellery, Watches & Luxury Products > Jewellery

LVMH Group - Fred > Jewellery (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


Action: 20soc09043324,20soc09282071


From

Fashion, Accessories & Eyewear > Women's Fashion

Hong Kong Trade Development Council / TDC (香港貿易發展局) > www.fashionally.com (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)



Action: 20soc09072092,20soc09072093,20soc09072094


From

Jewellery, Watches & Luxury Products > Jewellery

Richemont - Van Cleef & Arpels (梵克雅寶) > Jewellery (50%)


Entertainment > Live Performance & Concerts

Hong Kong Ballet (香港芭蕾舞團) > Live Performance (50%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)



Action: 20soc10072694,20soc10072695,20soc10072696


From

Jewellery, Watches & Luxury Products > Watch & Clock

Audemars Piguet (愛彼) > Watches (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)

Feb 24, 2021

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for FlyAsia,Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),American Express (美國運通),Sky Century Technology,Moto-one.com.hk,Conde Nast,Parenting Headline (親子頭條),Television Broadcasts / TVB (電視廣播),Wemedia01 (HK) (香港零一媒體 / 香港01),Good Malling / GdMalling.com (購物資訊網),Hashtag Legend,Burda Singapore,New Media (新傳媒),Style-tips.com,Image Factory,PressLogic,UNwire.hk,AM730 Media,Get Ready / GetReadyHK.com,Timable,Running Biji HK (運動筆記HK),Post76 (影音玩樂網),Car1.hk (香港第一車網),Lifestyo / Life Styo,Tencent (騰訊),Next Media (壹傳媒),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,A Day Media,Flyday.hk (低成本旅遊情報網),Lifestyle Asia

Advertiser: FlyAsia,Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),American Express (美國運通),Sky Century Technology,Moto-one.com.hk,Conde Nast,Parenting Headline (親子頭條),Television Broadcasts / TVB (電視廣播),Wemedia01 (HK) (香港零一媒體 / 香港01),Good Malling / GdMalling.com (購物資訊網),Hashtag Legend,Burda Singapore,New Media (新傳媒),Style-tips.com,Image Factory,PressLogic,UNwire.hk,AM730 Media,Get Ready / GetReadyHK.com,Timable,Running Biji HK (運動筆記HK),Post76 (影音玩樂網),Car1.hk (香港第一車網),Lifestyo / Life Styo,Tencent (騰訊),Next Media (壹傳媒),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,A Day Media,Flyday.hk (低成本旅遊情報網),Lifestyle Asia


Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of FlyAsia,Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),American Express (美國運通),Sky Century Technology,Moto-one.com.hk,Conde Nast,Parenting Headline (親子頭條),Television Broadcasts / TVB (電視廣播),Wemedia01 (HK) (香港零一媒體 / 香港01),Good Malling / GdMalling.com (購物資訊網),Hashtag Legend,Burda Singapore,New Media (新傳媒),Style-tips.com,Image Factory,PressLogic,UNwire.hk,AM730 Media,Get Ready / GetReadyHK.com,Timable,Running Biji HK (運動筆記HK),Post76 (影音玩樂網),Car1.hk (香港第一車網),Lifestyo / Life Styo,Tencent (騰訊),Next Media (壹傳媒),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,A Day Media,Flyday.hk (低成本旅遊情報網),Lifestyle Asia have been amended


Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected


Affected Period: 01 June 2020 to 31 July 2020


Affected Media: SOC



Action: 20soc06032530


From

Banking & Investment Services > Consumer Banking & Integrated Accounts

Monzo Bank > Consumer Banking (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


----------------------------------------


Action:20soc06032526


From

Sports > Events

Sports Event Planner > Antivirus Sport (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------


Action:20soc06032527


From

Toiletries & Household > Detergent & Cleaning Products

Euca > Detergent & Cleaning Products (100%)


To

Media > Print Media

Hong Kong Economic Times Group (香港經濟日報集團) >  HKET.com (香港經濟日報網上新聞庫) (100%)


----------------------------------------


Action:20soc06053003,20soc06102838,20soc06202307,20soc06232797,20soc07042242,20soc07042241


From

Insurance > Travel Insurance

American Express (美國運通) > Travel Insurance (旅遊保) (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


----------------------------------------


Action:20soc06052999


From

Fashion, Accessories & Eyewear > Bags

MiHK > Bags (100%)


To

Media > Print Media

Hong Kong Economic Times Group (香港經濟日報集團) >  HKET.com (香港經濟日報網上新聞庫) (100%)


----------------------------------------


Action:20soc06053002


From

Retail > Shopping Mall

Wharf Holdings (九龍倉) > Plaza Hollywood (荷里活廣場) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------


Action:20soc06062377


From

Cosmetics & Skincare > Cosmetics (Range Products)

Amorepacific Corporation - Innisfree > Cosmetics (化妝品) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


------------------------------------------


Action:20soc06071170,20soc06122745,20soc07102967


From

Banking & Investment Services > Credit Card & Charge Card

PrimeCredit (安信信貸) > WeWa UnionPay Card (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


------------------------------------------


Action:20soc06092435


From

Automobile & Petroleum > Retail & Distributors

Lee Lik Motor (利力車行) > Motorcycle Retailer (100%)


To

Media > Online Media

Moto-one.com.hk >  Websites (100%)


------------------------------------------


Action:20soc06092432


From

Jewellery, Watches & Luxury Products > Watch & Clock

Audemars Piguet (愛彼) >  Watches (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


-------------------------------------------


Action:20soc06092433,20soc06112837


From

Jewellery, Watches & Luxury Products > Watch & Clock

Richemont - Piaget (伯爵) >  Watches (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


---------------------------------------------


Action:20soc06112835


From

Entertainment > Video Rental & Sales

Dr-Max > VCD & DVD (100%)


To

Media > Print Media

Parenting Headline (親子頭條) > Online Magazines (100%)


--------------------------------------------


Action:20soc06112836


From

Restaurants > Coffee & Tea Shop

Maxim's Caterer (美心集團) - Starbucks (星巴克) > Coffee Shop (100%)


To

Media > Print Media

Hong Kong Economic Times Group (香港經濟日報集團) >  HKET.com (香港經濟日報網上新聞庫) (100%)


-------------------------------------------


Action:20soc06122742


From

Entertainment > Live Performance & Concerts

Asia Music Group (亞洲音樂娛樂) > wow and flutter WEEKEND (本地薑週末) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------


Action:20soc06132151


From

Restaurants > Western Restaurants

Mr. Steak Concept > Mr. Steak Buffet a la Minute (100%)


To

Media > Print Media

Hong Kong Economic Times Group (香港經濟日報集團) > Ulifestyle.com.hk / U Lifestyle / U Blog (100%)


--------------------------------------------------


Action:20soc06132154


From

Food > Retail & Distributors

KiKi食品雜貨 > Food Retailer (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------------


Action:20soc06141397


From

Non-profit Organization > Charity & Fund Raising Organizations

The Community Chest (香港公益金) > Charity & Fund Raising Organization (100%)


To

Media > Television & OTT Video Services

Television Broadcasts / TVB (電視廣播) > Big Big Channel (100%)


--------------------------------------------------------


Action:20soc06132154


From

Travel & Tourism Services > Museums & Theme Parks

Walt Disney (華特迪士尼) > Hong Kong Disneyland (香港迪士尼樂園) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


--------------------------------------------------------


Action:20soc06173249


From

Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

Shaka > Shoes & Shoes Accessories (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------------------


Action:20soc06183395,20soc06193319,20soc06281227


From

Home & Living > Furniture & Home Accessories

Muji (無印良品) > Furniture & Interior Decoration (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)


----------------------------------------------------------


Action:20soc06232798


From

Home & Living > Furniture & Home Accessories

Muji (無印良品) > Furniture & Interior Decoration (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


----------------------------------------------------------


Action:20soc06243197


From

Restaurants > Coffee & Tea Shop

Pacific Coffee > Coffee Shop (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------------------


Action:20soc06281226


From

Restaurants > Food Delivery & Catering Services

Blendit > Superfood Eats Delivery Service (100%)


To

Retail > Online Stores & Group Buying Services

Good Malling / GdMalling.com (購物資訊網) > Good Malling Mobile App (100%)


----------------------------------------------------------


Action:20soc06011971


From

Jewellery, Watches & Luxury Products > Watch & Clock

Audemars Piguet (愛彼) > Watches (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


------------------------------------------------------------


Action:20soc06011972


From

Electrical Appliances > Portable Audio / Multimedia Players and Headphones

Sennheiser > Headphones (耳機) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------------------


Action:20soc06011973


From

Non-profit Organization > Charity & Fund Raising Organizations

The United Nations (聯合國) - United Nations Children's Fund / UNICEF (聯合國兒童基金會) > Charity & Fund Raising Organization (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------------------


Action:20soc06022293


From

Entertainment > Music Records & Retailers

Apple Inc > Apple Music (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-----------------------------------------------------------


Action:20soc06062375


From

Education & Training > Playgroup & Interest Group

YogaUP > Yoga Classes (50%)


Hotels, Resorts & Serviced Apartments > Hong Kong Food & Beverages / Banquets

HKR International (香港興業國際) > Auberge Discovery Bay Hong Kong Food & Beverages (香港愉景灣酒店食肆) (50%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-------------------------------------------------------------


Action:20soc06081897


From

Jewellery, Watches & Luxury Products > Jewellery

Graff > Jewellery (100%)


To

Media > Print Media

Burda Singapore > Prestige (100%)


-----------------------------------------------------------


Action:20soc06102837,20soc06102836


From

Jewellery, Watches & Luxury Products > Watch & Clock

LVMH Group - TAG Heuer > Watches (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------------


Action:20soc06112840,20soc06162443,20soc06202305


From

Education & Training > Playgroup & Interest Group

YogaUP > Yoga Classes (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------------------------


Action:20soc06122743


From

Wine, Beer, Whisky & Liquor > Whisky

Johnnie Walker > Blue Label (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


---------------------------------------------------------


Action:20soc06173246,20soc06291557,20soc07152570


From

Beauty, Slimming & Fitness > Beauty & Slimming Salons

The Practice Studio > Yoga Centre (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------------


Action:20soc06183397


From

Cosmetics & Skincare > Cleansers & Toners

Shiseido Group - IPSA > Silk Cotton (真絲化妝棉) (100%)


To

Media > Print Media

New Media (新傳媒) > iTrial.hk (100%)


-----------------------------------------------------


Action:20soc06193322


From

Fashion, Accessories & Eyewear > Women's Fashion

Ulla Johnson > Women's Fashion (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


--------------------------------------------------------


Action:20soc06202304


FRom

Jewellery, Watches & Luxury Products > Jewellery

apm Monaco > Jewellery (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------------


Action:20soc06211400


From

Food > Raw Meat, Poultry & Seafood

Green Monday - OmniFoods [Right Treat] > Omnipork (33%)


Non-profit Organization > Environmental

Green Monday > Environmental Organization (34%)


Retail > Speciality Shops

Green Common > Speciality Shops (33%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


--------------------------------------------------------


Action:20soc06221845


From

Beauty, Slimming & Fitness > Hair Salon

Nick's Hair / Nickienickhair > Hair Salon (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


-------------------------------------------------------


Action:20soc06232796


From

Jewellery, Watches & Luxury Products > Jewellery

Tiffany & Co. (蒂芙尼) > Jewellery (100%)


To

Media > Online Media

Style-tips.com > Internet Content Provider (ICP) (100%)


-----------------------------------------------------


Action:20soc06243191


From

Banking & Investment Services > Electronic Payment Services

Octopus Holdings (八達通控股) > Octopus App (八達通App) (33%)


Banking & Investment Services > Electronic Payment Services

Octopus Holdings (八達通控股) > Octopus Card (八達通卡) (34%)


Telecommunication, Mobile Phones & Services > Mobile Phones

Apple Inc > iPhone (33%)


To

Media > Print Media

New Media (新傳媒) > Weekend Weekly (新假期周刊) (100%)


----------------------------------------------------


Action:20soc06291556


From

Jewellery, Watches & Luxury Products > Arts & Crafts and Antiques

Oi! (油街實現) > Art Gallery (100%)


To

Media > Print Media

New Media (新傳媒) > Weekend Weekly (新假期周刊) (100%)


-------------------------------------------------------


Action:20soc06302157


From

Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

LVMH Group - Christian Dior > Shoes (鞋) (100%)


To

Media > Print Media

Image Factory > Milk Magazine / MK magazine (100%)


------------------------------------------------------


Action:20soc06302156


From

Home & Living > Furniture & Home Accessories

Muji (無印良品) > Furniture & Interior Decoration (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------------


Action:20soc07042237


FRom

Hotels, Resorts & Serviced Apartments > Hong Kong Food & Beverages / Banquets

Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) > Royal Plaza Hotel Food & Beverages (帝京酒店食肆) (100%)


To

Media > Online Media

PressLogic > Online Media (100%)


---------------------------------------------------------


Action:20soc07042238


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) > Royal Park Hotel (帝都酒店) (100%)


To

Media > Online Media

PressLogic > Online Media (100%)


--------------------------------------------------------


Action:20soc07042239


From

Retail > Online Stores & Group Buying Services

Moomoomall > Online Store (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-------------------------------------------------------


Action:20soc07051310


From

Automobile & Petroleum > Sedans & Sports Cars

Toyota (豐田) > Sedans & Sports Cars (100%)


To

Media > Online Media

UNwire.hk > Internet Content Provider (ICP) & Portal (100%)


--------------------------------------------------------


Action:20soc07092631


From

Beverages > Carbonated Drinks

The Coca-Cola (可口可樂) - Coke (可口可樂) > Coke (可口可樂) (50%)


Beverages > Carbonated Drinks

The Coca-Cola (可口可樂) - Sprite (雪碧) > Sprite (雪碧) (50%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------------------


Action:20soc07102957


From

Cosmetics & Skincare > Hand & Nail Care

RHT > CCO-IG Invisible Gloves / Skin Recovery Essence (皮膚鎖水修護膜) (100%)


To

Media > Print Media

AM730 Media > am730.com.hk (100%)


-------------------------------------------------------------


Action:20soc07112190


From

Home & Living > Furniture & Home Accessories

Francfranc > Furniture & Interior Decoration (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


---------------------------------------------------------------


Action:20soc07121105


From

Retail > Speciality Shops

Kanvas > Speciality Shop (100%)


To

Media > Online Media

Get Ready / GetReadyHK.com > Websites (100%)


-------------------------------------------------------------


Action:20soc07121104,20soc07092629


From

Jewellery, Watches & Luxury Products > Jewellery

LVMH Group - Bulgari > Jewellery (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)


--------------------------------------------------------


Action:20soc07131780


From

Business Services > Business Opportunity Development

Hong Kong Trade Development Council / TDC (香港貿易發展局) > TDC (100%)


To

Media > Online Media

Timable > Websites (100%)


--------------------------------------------------------


Action:20soc07172734


From

Jewellery, Watches & Luxury Products > Smartwatch & Fitness Tracker

Polar > Android Wear GPS (運動手錶) (100%)


To

Sports > Events

Running Biji HK (運動筆記HK) > Events & Sponsorship (100%)


--------------------------------------------------------


Action20soc07282163


From

Electrical Appliances > Portable Audio / Multimedia Players and Headphones

Hiby > Music Player (100%)


To

Media > Online Media

Post76 (影音玩樂網) > Website (100%)


--------------------------------------------------------


Action:20soc07303085


From

Automobile & Petroleum > Sport Utilities & MPV

Volvo (富豪) > XC60 (50%)


Automobile & Petroleum > Sport Utilities & MPV

Volvo (富豪) > XC90 (50%)


To

Media > Online Media

Car1.hk (香港第一車網) > Automobile Online Services (100%)


-----------------------------------------------------


Action:20soc07303086


From

Automobile & Petroleum > Sedans & Sports Cars

Lamborghini (林寶堅尼) > Aventador (100%)


To

Media > Online Media

Lifestyo / Life Styo > Websites (100%)


-------------------------------------------------


Action:20soc07303083


From

Restaurants > Food Delivery & Catering Services

Deliveroo (戶戶送) > Catering Services (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------


Action:20soc07313294


From

Entertainment > Music Records & Retailers

Tencent (騰訊) > Joox Music Mobile App (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------


Action:20soc07012083


From

Cosmetics & Skincare > Facial Products

Body Drench > Facial Products (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------


Action:20soc07022249


From

Fashion, Accessories & Eyewear > Women's Fashion

Alice + Olivia > Women's Fashion (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------


Action:20soc07032819


From

Fashion, Accessories & Eyewear > Women's Fashion

Giordano (佐丹奴) > Women's Fashion (50%)


Sports > Sports Wear

Lowe Alpine / Lowealpine HK > Lowe Alpine Silvermark Sports Wear (50%)


To

Media > Online Media

PressLogic > Online Media (100%)


--------------------------------------------------


Action:20soc07032818


From

Food > Soup

Campbell Soup (金寶湯) > Swanson Clear Chicken Broth (史雲生清雞湯) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------


Action:20soc07072533


From

Fashion, Accessories & Eyewear > Bags

Chanel > Bags (手袋) (100%)


To

Media > Print Media

Next Media (壹傳媒) > Apple Daily (蘋果日報) (100%)


---------------------------------------------------


Action:20soc07072531


From

Cosmetics & Skincare > Facial Products

Wilma Schumann > Facial Products (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------


Action:20soc07082436


From

Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

LVMH Group - Christian Dior > Shoes (鞋) (100%)


To

Media > Print Media

Image Factory > Milk Magazine / MK magazine (100%)


---------------------------------------------------


Action:20soc07092625,20soc07092626,20soc07092627


From

Fashion, Accessories & Eyewear > Bags

LVMH Group - Rimowa > Luggage (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Harper's Bazaar Magazine (時尚芭莎) (100%)


-------------------------------------------------


Action:20soc07092630


From

Jewellery, Watches & Luxury Products > Jewellery

Chow Tai Fook (周大福集團) > Chow Tai Fook Jewellery (周大福珠寶) (100%)


To

Media > Print Media

New Media (新傳媒) > Sundaymore.com (100%)


--------------------------------------------------


Action:20soc07092628


From

Beauty, Slimming & Fitness > Beauty, Slimming & Fitness Equipment

Plabeau > Beauty Equipment (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------------


Action:20soc07102961


From

Restaurants > Coffee & Tea Shop

McDonald's (麥當勞) > McCafe (100%)


To

Media > Print Media

A Day Media > A Day Magazine (時尚生活雜誌) (100%)


------------------------------------------------


Action:20soc07102960


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

National Hotels > Hotels & Resorts (100%)


To

Media > Travel Guide

Flyday.hk (低成本旅遊情報網) > Travel Information (旅遊情報網) (100%)


----------------------------------------------------


Action:20soc07102963


From

Fashion, Accessories & Eyewear > Bags

LVMH Group - Rimowa > Luggage (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


------------------------------------------------------


Action:20soc07131781,20soc07282161


From

Travel & Tourism Services > Tourism Boards

Lonely Planet > Travel Services (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------------


Action:20soc07162485


From

Retail > Shopping Mall

Hongkong Land (香港置地集團 / 置地發展) > Landmark (置地廣場) (100%)


To

Media > Online Media

Lifestyle Asia > Online Media (100%)


---------------------------------------------------------


Action:20soc07162487


From

Retail > Supermarket

Yata (一田百貨) > Supermarket (一田超市) (100%)


To

Media > Online Media

PressLogic > GirlStyle (女生日常) (100%)


--------------------------------------------------------


Action:20soc07282162


From

Cosmetics & Skincare > Facial Moisturizers

Farmlab > Intense Vital Ultra-Filler (祛紋緊膚填充精華) (100%)


To

Media > Print Media

New Media (新傳媒) > iTrial.hk (100%)


--------------------------------------------------------


Action:20soc07303079


From

Retail > Online Stores & Group Buying Services

Pinkicon >  Online Shop (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------------------------


Action:20soc07303080


From

Restaurants > Western Restaurants

The Black Sheep Group > Western Restaurants (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------------


Action:20soc07313288


From

Bridal > Bridal Wear & Photography

Takearax > Bridal Photography (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Strategist (港股策略王),Sky Century Technology,Miscellaneous,Lifestyo / Life Styo,Wood Stone International (木石文化股份),Conde Nast,Manifesto Media,New Media (新傳媒),PressLogic,Play Eat Easy (玩食易),Hashtag Legend,Analog Dept. Records,Openground,Flyday.hk (低成本旅遊情報網)

Advertiser: Strategist (港股策略王),Sky Century Technology,Miscellaneous,Lifestyo / Life Styo,Wood Stone International (木石文化股份),Conde Nast,Manifesto Media,New Media (新傳媒),PressLogic,Play Eat Easy (玩食易),Hashtag Legend ,Analog Dept. Records,Openground,Flyday.hk (低成本旅遊情報網)


Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Strategist (港股策略王),Sky Century Technology,Miscellaneous,Lifestyo / Life Styo,Wood Stone International (木石文化股份),Conde Nast,Manifesto Media,New Media (新傳媒),PressLogic,Play Eat Easy (玩食易),Hashtag Legend, Analog Dept. Records,Openground,Flyday.hk (低成本旅遊情報網)   have been amended


Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected


Affected Period: 02 November 2020 to 29 November 2020


Affected Media: SOC



Action: 20soc11243093


From

Banking & Investment Services > Securities Brokerages & Investment Services

Guotai Junan International Holdings (國泰君安) >

Investment Services (100%)


To

Media > Print Media

Strategist (港股策略王) > Mobile App (100%)


----------------------------

Action: 20soc11243094,20soc11253217,20soc11253216,20soc11264540


From

Travel & Tourism Services > Museums & Theme Parks

Walt Disney (華特迪士尼) > Hong Kong Disneyland (香港迪士尼樂園)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)



From

Food > Bakery & Cake

Butter Cake Shop > Online Bakery (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)  



From

Retail > Shopping Mall

Wharf Holdings (九龍倉) > Harbour City (海港城) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)   



From

Jewellery, Watches & Luxury Products > Arts & Crafts and Antiques

Art & Antique International Fair (國際藝展) > Fine Art Asia (典亞藝博) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)    

 

--------------------------


Action: 20soc11253211,20soc11264531,20soc11273790,20soc11022587,20soc11081469,20soc11183076,20soc11243089,20soc11264537,20soc11203427


From

Retail > Speciality Shops

Joyful Night > Speciality Shop (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Retail > Online Stores & Group Buying Services

P Select Seoul (韓國生活百貨) > Online Store (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Media > Online Media

M17 Entertainment - 17 Media (H.K.) > 17 Live Video Streaming Mobile App (17直播應用程式) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Beauty, Slimming & Fitness > Beauty & Slimming Salons

The Practice Studio > Yoga Centre (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  



From

Toiletries & Household > Essential Oil

Light Makers > Candles (香薰蠟燭) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%) 



From

Fashion, Accessories & Eyewear > Bags

Valentino > RED Valentino Bags (20%)


Fashion, Accessories & Eyewear > Bags

Valentino > RED Valentino Fashion Accessories (20%)


Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

Valentino > RED Valentino Fashion Store (20%)


Fashion, Accessories & Eyewear > Women's Fashion

Valentino > RED Valentino Shoes (20%)


Fashion, Accessories & Eyewear > Women's Fashion

Valentino > RED Valentino Women's Fashion (20%)

   

To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  



From

Fashion, Accessories & Eyewear > Women's Fashion

Vestiaire Collective > Online Fashion Retalier (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  



From

Fashion, Accessories & Eyewear > Women's Fashion

Vivienne Westwood > Women's Fashion (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)    



From

Entertainment > Music Records & Retailers

Analog Dept. Records > Music Records & Retailers (50%)


Restaurants > Party Venue

Openground > Party Venue (50%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)    


--------------------------

Action: 20soc11264541


From

Fashion, Accessories & Eyewear > Women's Fashion

Methodology > Women's Fashion (100%)


To

Media > Online Media

Lifestyo / Life Styo > Websites (100%)


-------------------------

Action: 20soc11291546


From

Jewellery, Watches & Luxury Products > Watch & Clock

Swatch Group (斯沃琪集團) - Blancpain (寶珀) > Watches (100%)


To

Media > Print Media

Wood Stone International (木石文化股份) > time2hk.com / www.woodstone-online.com / Time Square (時間觀念) (100%)


--------------------------

Action: 20soc11033087,20soc11072871,20soc11163109


From

Jewellery, Watches & Luxury Products > Jewellery

LVMH Group - De Beers > Jewellery (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)



From

Games & Hobbies > Books & Comics

Bookazine / Book a Zine > Book Store (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)  



From

Cosmetics & Skincare > Facial Moisturizers

Clarins Group - Clarins > Double Serum (賦活雙精華) (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)  


------------------------

Action:  20soc11132902,20soc11132904,20soc11132903  


From

Jewellery, Watches & Luxury Products > Jewellery

Messika > Jewellery (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)  


--------------------------

Action: 20soc11022588


From

Jewellery, Watches & Luxury Products > Jewellery

LVMH Group - De Beers > Jewellery (100%)


To

Media > Print Media

Manifesto Media > Manifesto Magazine (100%)


---------------------------

Action: 20soc11043138,20soc11203425


From

Jewellery, Watches & Luxury Products > Watch & Clock

Audemars Piguet (愛彼) > Watches (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)



From

Entertainment > Live Performance & Concerts

Renaissance Foundation (文藝復興基金會) > Live Performance & Concerts (搶耳音樂節) (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)  


--------------------------

Action: 20soc11063388


From

Fashion, Accessories & Eyewear > Women's Fashion

Initial > Women's Fashion (100%)


To

Media > Online Media

PressLogic > GirlStyle (女生日常) (100%)


--------------------------

Action: 20soc11102295,20soc11132900


From

Retail > Discount Stores

Don Don Donki > Discount Stores (100%)


To

Media > Dining Guide

Play Eat Easy (玩食易) > Dining Guide (100%)



From

Camera, Photography & Optical Instruments > Instant & Disposable Camera

Fujifilm (富士) > Instant Camera (即影即有相機) (100%)


To

Media > Dining Guide

Play Eat Easy (玩食易) > Dining Guide (100%)  


-----------------------------

Action: 20soc11183075


From

Fashion, Accessories & Eyewear > Women's Fashion

Richemont - Shanghai Tang (上海灘) > Fashion Store (專門店) (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


--------------------------

Action:  20soc11264530


From

Travel & Tourism Services > Airline

Air Canada (加拿大航空) > Airline (100%)


To

Media > Travel Guide

Flyday.hk (低成本旅遊情報網) > Travel Information (旅遊情報網) (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Miscellaneous,New Media (新傳媒),Lifestyle Asia,Conde Nast,Hashtag Legend,Image Factory,Twin Fame,New World Group / New World Development (新世界集團 / 新世界發展),Chic Publishing (子時實業股份),SCMP Group (南華早報集團),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Wemedia01 (HK) (香港零一媒體 / 香港01),Baby Kingdom (親子王國),Around DB,Metro Broadcast (新城廣播),Yahoo (雅虎),Sky Century Technology,Travelplayhard.com (玩轉旅行),Seeing Voices Media,Hkfoodprint (食玩訓資訊站),Hkmovie6 / Hong Kong Movie (香港電影)

Advertiser: Miscellaneous,New Media (新傳媒),Lifestyle Asia,Conde Nast,Hashtag Legend,Image Factory,Twin Fame,New World Group / New World Development (新世界集團 / 新世界發展),Chic Publishing (子時實業股份),SCMP Group (南華早報集團),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Wemedia01 (HK) (香港零一媒體 / 香港01),Baby Kingdom (親子王國),Around DB,Metro Broadcast (新城廣播),Yahoo (雅虎),Sky Century Technology,Travelplayhard.com (玩轉旅行),Seeing Voices Media,Hkfoodprint (食玩訓資訊站),Hkmovie6 / Hong Kong Movie (香港電影)


Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Miscellaneous,New Media (新傳媒),Lifestyle Asia,Conde Nast,Hashtag Legend,Image Factory,Twin Fame,New World Group / New World Development (新世界集團 / 新世界發展),Chic Publishing (子時實業股份),SCMP Group (南華早報集團),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Wemedia01 (HK) (香港零一媒體 / 香港01),Baby Kingdom (親子王國),Around DB,Metro Broadcast (新城廣播),Yahoo (雅虎),Sky Century Technology,Travelplayhard.com (玩轉旅行),Seeing Voices Media,Hkfoodprint (食玩訓資訊站),Hkmovie6 / Hong Kong Movie (香港電影) have been amended


Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected


Affected Period: 02 November 2020 to 30 December 2020


Affected Media: SOC



Action: 20soc12093812,20soc12103700,20soc12114551,20soc12142978,20soc12153832,20soc12164582,20soc12164583,20soc12234063,20soc12234062,20soc12262415,20soc11022586,20soc11053192,20soc11192787,20soc11221745


From

Fashion, Accessories & Eyewear > Bags    

Sidefame Group (西彥) - Furla > Bags (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Food > Retail & Distributors

CookCook Land (星廚天地) > Food Retailer (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  



From

Jewellery, Watches & Luxury Products > Watch & Clock

Kering (開雲) - Girard-Perregaux / GP (芝柏表) > Watches (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Retail > Shopping Mall

MTR Corporation (港鐵) > Luk Yeung Galleria (綠楊坊) (50%)


Restaurants -> Coffee & Tea Shop

Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (50%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Wine, Beer, Whisky & Liquor > Cider & Liquor

The Japan Food Product Overseas Promotion Centre / JFOODO > Seafood Loves Sake (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Bridal > Bridal Wear & Photography

Takearax > Bridal Photography (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Electrical Appliances > Cooking Appliances

Bruno > Compact Hot Plate (多功能電熱鍋) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

Wharf Hotels (九龍倉酒店) - Niccolo (尼依格羅) > The Murray, Hong Kong (香港美利酒店) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Retail > Shopping Mall

New World Group / New World Development (新世界集團 / 新世界發展) > K11 Art Mall (50%)


Retail > Shopping Mall

Urban Renewal Authority (市區重建局) > K11 Art Mall (50%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)



From

Health & Beauty Food > Health Supplements

Q嚐伴 > Pure Fish Essence (純滴魚萃) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  



From

Games & Hobbies > Books & Comics

Hong Kong Public Library / HKPL (香港公共圖書館) > Library (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  



From

Telecommunication, Mobile Phones & Services > Mobile Phones

Apple Inc > iPhone (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)  

 


From

Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) > Sky 100 (天際100) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)    



From

Fashion, Accessories & Eyewear > Women's Fashion

Fung Dean Mega Sales (峰癲劈價) > Fashion Retailer (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)      


-----------------------

Action: 20soc12103701


From

Jewellery, Watches & Luxury Products > Jewellery

LVMH Group - Chaumet > Jewellery (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)


-------------------------

Action:  20soc12302922  


From

Jewellery, Watches & Luxury Products > Watch & Clock

Parmigiani Fleurier (帕瑪強尼) > Watches (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)  


----------------------------

Action:  20soc11072870,20soc11072868,20soc11072867


From

Jewellery, Watches & Luxury Products > Jewellery

Tiffany & Co. (蒂芙尼) > Jewellery (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)


-----------------------

Action: 20soc12114547


From

Retail > Shopping Mall

New World Group / New World Development (新世界集團 / 新世界發展) >

K11 Musea (100%)


To

Media > Online Media

Lifestyle Asia > Online Media (100%)


------------------------

Action: 20soc12114550


From

Media > Television & OTT Video Services

National Geographic (國家地理) > National Geographic Wheelock Hong Kong Photo Contest (國家地理會德豐香港攝影大賽) (50%)


Property & Real Estate > Events & Sponsorship

Wheelock (會德豐) > National Geographic Wheelock Hong Kong Photo Contest (國家地理會德豐香港攝影大賽) (50%)


To

Media > Print Media

New Media (新傳媒) > Weekend Weekly (新假期周刊) (100%)


-------------------------

Action: 20soc12114552


From

Jewellery, Watches & Luxury Products > Jewellery

Tiffany & Co. (蒂芙尼) > Jewellery (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


-------------------------

Action:  20soc12132069


From

Food > Biscuit & Cookies

Baked Indulgence > Cookies (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


---------------------------

Action: 20soc12114544


From

Media > Television & OTT Video Services  

National Geographic (國家地理) > National Geographic Wheelock Hong Kong Photo Contest (國家地理會德豐香港攝影大賽) (50%)


Property & Real Estate > Events & Sponsorship  

Wheelock (會德豐) > National Geographic Wheelock Hong Kong Photo Contest (國家地理會德豐香港攝影大賽) (50%)


To

Media > Online Media

New Media (新傳媒) > SSwagger (100%)


---------------------------

Action: 20soc12153833


From

Jewellery, Watches & Luxury Products > Watch & Clock

Richemont - Vacheron Constantin (江詩丹頓) > Watches (50%)


Fashion, Accessories & Eyewear > Men's Fashion

The Armoury > Fashion Retailer (50%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


------------------------------

Action: 20soc12164577


From

Wine, Beer, Whisky & Liquor > Champagne

Champagne G.H.MUMM > Champagne (100%)


To

Media > Print Media

Image Factory > Milk X Magazine (100%)


----------------------------

Action:  20soc12253140,20soc12292862,20soc12302923


From

Fashion, Accessories & Eyewear > Women's Fashion  

Yoox Group - Yoox.com >Online Fashion Retailer (100%)


To

Media > Print Media

Image Factory > Milk X Magazine (100%)  


-----------------------------

Action: 20soc12164581


From

Jewellery, Watches & Luxury Products > Jewellery

Pandora > Jewellery (100%)


To

Media > Print Media

Twin Fame > Zip Magazine (100%)


-----------------------------

Action: 20soc12213138


From

Jewellery, Watches & Luxury Products > Watch & Clock

LVMH Group - Zenith (真力時) > Watches (100%)


To

Media > Print Media

Chic Publishing (子時實業股份) > mrrm.com.hk (100%)


--------------------------

Action: 20soc12213137


From

Cosmetics & Skincare > Perfume & Fragrance

Byredo > Perfume & Fragrance (100%)


To

Media > Print Media

SCMP Group (南華早報集團) > South China Morning Post / SCMP (南華早報) (100%)


--------------------------

Action:  20soc12243921


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

New World Development (新世界發展) - Rosewood (瑰麗) > Rosewood Hong Kong (香港瑰麗酒店) (50%)


Hotels, Resorts & Serviced Apartments > Hong Kong Food & Beverages / Banquets

New World Development (新世界發展) - Rosewood (瑰麗) > Rosewood Hong Kong Food & Beverages (香港瑰麗酒店食肆) (50%)


To

Media > Print Media

SCMP Group (南華早報集團) > South China Morning Post / SCMP (南華早報) (100%)


----------------------

Action: 20soc12253139


From

Non-profit Organization > Business & Professional Associations

Hong Kong Design Centre (香港設計中心) > Fashion Asia (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Harper's Bazaar Magazine (時尚芭莎) (100%)


-----------------------

Action: 20soc11043140


From

Non-profit Organization > Business & Professional Associations

Hong Kong Design Centre (香港設計中心) > Fashion Asia (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hkshopnet.hk01.com (一網打盡) (100%)


-------------------------

Action: 20soc11053191


From

Toiletries & Household > Baby Products

Kao (花王) - Merries (妙而舒) > Merries Diaper (妙而舒紙尿片) (100%)


To

Retail > Online Stores & Group Buying Services

Baby Kingdom (親子王國) > BabyKingdomMall [KMall] (100%)


----------------------------

Action: 20soc11072872


From

Government > Public Announcements

The Government of the Hong Kong Special Administrative Region (香港特別行政區政府) > Leisure & Cultural Service Dept/ LCSD (康樂及文化事務署/ 康文署) (100%)


To

Media > Print Media

Around DB > Magazine (100%)


-----------------------------

Action: 20soc11081471


From

Telecommunication, Mobile Phones & Services > Mobile Phones

Apple Inc > iPhone (34%)


Telecommunication, Mobile Phones & Services - Mobile Phones

Apple Inc > iPhone 12 (33%)


Telecommunication, Mobile Phones & Services - Mobile Phones

Apple Inc > iPhone 12 Pro (33%)


To

Media > Radio & OTT Audio Services

Metro Broadcast (新城廣播) > Metro Finance FM104 (新城財經台) (100%)


------------------------------

Action: 20soc11102298


From

Travel & Tourism Services > Museums & Theme Parks

Ocean Park (海洋公園) > Theme Park (100%)


To

Media > Online Media

Yahoo (雅虎) > News.yahoo.com.hk (Yahoo! 新聞 / 雅虎香港新聞) (100%)


------------------------------

Action: 20soc11102297


From

Retail > Shopping Mall

Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) >

Harbour North (北角匯) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


--------------------------------

Action:   20soc11163115


From

Retail > Shopping MallSun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) >

Harbour North (北角匯) (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


----------------------------

Action:  20soc11203429


From

Retail > Shopping Mall

Wharf Holdings (九龍倉) > Times Square (時代廣場)


To:

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


--------------------------

Action: 20soc11150983


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

Luk Kwok Hotel (六國酒店) > Hotel (100%)


To

Media > Travel Guide

Travelplayhard.com (玩轉旅行) > Websites (100%)


--------------------------

Action: 20soc11150982


From

Electrical Appliances > Parts & Accessories

Shure Audio > Hi-Fi Parts & Accessories (100%)


To

Media > Online Media

Seeing Voices Media > Spill (100%)


----------------------------

Action: 20soc11172886


From

Food > Biscuit & Cookies

Kraft Heinz (卡夫亨氏) - Kraft (卡夫) > Ritz (利是) (100%)


To

Media > Online Media

Hkfoodprint (食玩訓資訊站) > Online Media (100%)


-----------------------------

Action: 20soc11192786


From

Entertainment > Live Performance & Concerts

Hong Kong Sinfonietta (香港小交響樂團) > Live Performance (100%)


To

Media > Online Media

Hkmovie6 / Hong Kong Movie (香港電影) > Online Media (100%)

Feb 23, 2021

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Hashtag Legend,Hkfoodprint (食玩訓資訊站),Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),Wemedia01 (HK) (香港零一媒體 / 香港01),Moto-one.com.hk,Music Live Valley (谷Live),Conde Nast,Hypebeast,Poortravellers (窮遊),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Sing Tao News Corporation (星島新聞集團),Twin Fame,New Media (新傳媒),Running Biji HK (運動筆記HK),Good Malling / GdMalling.com (購物資訊網),Estetica China (艾絲),FlyAsia,Burda Singapore,Xfastest,Supermami.com.hk,Sky Century Technology,Flyday.hk (低成本旅遊情報網),she communications - she.com

Advertiser: Hashtag Legend,Hkfoodprint (食玩訓資訊站),Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),Wemedia01 (HK) (香港零一媒體 / 香港01),Moto-one.com.hk,Music Live Valley (谷Live),Conde Nast,Hypebeast,Poortravellers (窮遊),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Sing Tao News Corporation (星島新聞集團),Twin Fame,New Media (新傳媒),Running Biji HK (運動筆記HK),Good Malling / GdMalling.com (購物資訊網),Estetica China (艾絲),FlyAsia,Burda Singapore,Xfastest,Supermami.com.hk,Sky Century Technology,Flyday.hk (低成本旅遊情報網),she communications - she.com


Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Hashtag Legend,Hkfoodprint (食玩訓資訊站),Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),Wemedia01 (HK) (香港零一媒體 / 香港01),Moto-one.com.hk,Music Live Valley (谷Live),Conde Nast,Hypebeast,Poortravellers (窮遊),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Sing Tao News Corporation (星島新聞集團),Twin Fame,New Media (新傳媒),Running Biji HK (運動筆記HK),Good Malling / GdMalling.com (購物資訊網),Estetica China (艾絲),FlyAsia,Burda Singapore,Xfastest,Supermami.com.hk,Sky Century Technology,Flyday.hk (低成本旅遊情報網),she communications - she.com have been amended


Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected


Affected Period: 25 March 2020 to 31 May 2020


Affected Media: SOC


Action: 20soc03241853


From

Food > Desserts

Sift Desserts > Desserts (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


-------------------------------------------------


Action: 20soc03252112,20soc03252110,20soc03252111


From

Fashion, Accessories & Eyewear > Women's Fashion

Antonia > Online Fashion Retailer (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


------------------------------------------------


Action: 20soc03252109


From

Beverages > Milk & Soya Drinks

Nestle Group (雀巢集團) - Nestle (雀巢) > Eagle Brand (鷹嘜煉奶) (100%)


To

Media > Online Media

Hkfoodprint (食玩訓資訊站) > Online Media (100%)


-------------------------------------------------


Action: 20soc03272516


From

Retail > Department Stores

Lane Crawford (連卡佛) > Department Store (100%)


TO

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------------


Action: 20soc04021943


From

Restaurants > Coffee & Tea Shop

Pacific Coffee > Coffee Shop (100%)


To

Media > Recruitment

Hong Kong Economic Times Group (香港經濟日報集團) > CareerTimes.com.hk - CTgoodjobs.hk (100%)


--------------------------------------------------


Action: 20soc04032718


From

Restaurants > Other

Paul Lafayet > Dessert House (甜品店) (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)


---------------------------------------------------


Action: 20soc04162494


From

Automobile & Petroleum > Retail & Distributors

GPX Racing > Retail & Distributors (100%)


To

Media > Online Media

Moto-one.com.hk > Websites (100%)


-------------------------------------------------


Action: 20soc04162495


From

Wine, Beer, Whisky & Liquor > Cognac

Pernod Ricard - Martell (馬爹利) > Martell (馬爹利) (100%)


To

Media > Online Media

Music Live Valley (谷Live) > Online Media (100%)


--------------------------------------------------


Action: 20soc04232342,20soc04282133


From

Non-profit Organization > Charity & Fund Raising Organizations

Orbis (奧比斯) > Charity & Fund Raising Organization (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)


-------------------------------------------------


Action: 20soc04282134,20soc05042604


From

Entertainment > Video Rental & Sales

Dr-Max > VCD & DVD (100%)


To

Media > Print Media

Hong Kong Economic Times Group (香港經濟日報集團) > topick.hket.com (Topick新聞) (100%)


---------------------------------------------------


Action: 20soc04282132,20soc04271375,20soc05023951,20soc05023952


From

Cosmetics & Skincare > Perfume & Fragrance

Frederic Malle > Dries Van Noten (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


----------------------------------------------------


Action: 20soc04032720


From

Entertainment > Music Records & Retailers

CD Warehouse (音樂坊) >  Music Records Retailer (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-----------------------------------------------------


Action: 20soc04061726


From

Fashion, Accessories & Eyewear > Women's Fashion

GU > Women's Fashion (100%)


To

Media > Print Media

Hypebeast > Magazine (100%)


--------------------------------------------------


Action: 20soc04092781


From

Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

LVMH Group - Celine > Shoes (50%)


Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

Salvatore Ferragamo > Shoes (50%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


------------------------------------------


Action: 20soc04102889


From

Electrical Appliances > Hair Drying / Styling Equipment

ghd > Hair Drying / Styling Equipment (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


------------------------------------------


Action: 20soc04102890


From

Restaurants > Food Delivery & Catering Services

Deliveroo (戶戶送) > Catering Services (100%)


To

Media > Online Media

Hkfoodprint (食玩訓資訊站) > Online Media (100%)


--------------------------------------------


Action: 20soc04130984


From

Jewellery, Watches & Luxury Products > Jewellery

Kering (開雲) - Qeelin > Jewellery (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


--------------------------------------------


Action: 20soc04152209


From

Food > Biscuit & Cookies

Mondelez International > Oreo (奧利奧) (33%)


Food > Ice-Cream

Nestle Group (雀巢集團) - Nestle (雀巢) >Oreo Ice-Cream (奧利奧脆皮雪糕批) (33%)


Food > Ice-Cream

Nestle Group (雀巢集團) - Nestle (雀巢) > Oreo Ice-Cream (奧利奧雪糕杯) (34%)


To

Media > Online Media

Poortravellers (窮遊) > Websites (100%)


----------------------------------------------


Action: 20soc04172559,20soc04292559


From

Fashion, Accessories & Eyewear > Shoes & Shoes Accessories

LVMH Group - Christian Dior > Shoes (鞋) (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Elle Magazine (100%)


--------------------------------------------


Action: 20soc04172557


From

Automobile & Petroleum > Sedans & Sports Cars

Daimler AG (戴姆勒) - Mercedes-Benz (平治) > AMG (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)


------------------------------------------


Action: 20soc04172558


From

Jewellery, Watches & Luxury Products > Watch & Clock

Audemars Piguet (愛彼) > Watches (100%)


To

Media > Print Media

Sing Tao News Corporation (星島新聞集團) > Spiral (游絲雜誌) (100%)


----------------------------------------------


Action: 20soc04182156


From

Wine, Beer, Whisky & Liquor > Cognac

LVMH Group - Moet Hennessy Asia Pacific (酩悅軒尼詩) > Hennessy Cognac (軒尼詩) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------------


Action: 20soc04191267


From

Cosmetics & Skincare > Facial & Eye Care Products

Drunk Elephant > Facial & Eye Care Products (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------------


Action: 20soc04201558


From

Bridal > Bridal Wear & Photography

KanaLili > Bridal Wear & Photography (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-------------------------------------------


Action: 20soc04222060


From

Jewellery, Watches & Luxury Products > Jewellery

Tiffany & Co. (蒂芙尼) > Jewellery (100%)


To

Media > Print Media

Twin Fame > Zip Magazine (100%)


------------------------------------------


Action: 20soc04232345


From

Cosmetics & Skincare > Facial & Eye Care Products

Beiersdorf / BDF - La Prairie > Facial & Eye Care Products (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Elle Magazine (100%)


---------------------------------------------


Action: 20soc04232343


From

Beauty, Slimming & Fitness > Fitness Centres

Mei Yin Muay Thai (美言拳擊) > Fitness Centre (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------


Action: 20soc04242585


From

Jewellery, Watches & Luxury Products > Jewellery

Pandora > Jewellery (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)


----------------------------------------------


Action: 20soc04251980,20soc05016307,20soc05292502


From

Education & Training > Playgroup & Interest Group

YogaUP > Yoga Classes (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------


Action: 20soc04261198


From

Fashion, Accessories & Eyewear > Bags

Moynat > Bags (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------------


Action: 20soc04271377


From

Cosmetics & Skincare > Facial Moisturizers

L'Oreal (歐萊雅) - Kiehl's > Vital Skin-Strengthening Super Serum (全效再生超級精華) (100%)


To

Media > Print Media

New Media (新傳媒) > iTrial.hk (100%)


------------------------------------------------


Action: 20soc04282135


From

Travel & Tourism Services > Tourism Boards

Lonely Planet > Travel Services (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------------


Action: 20soc04292560


From

Jewellery, Watches & Luxury Products > Jewellery

Tiffany & Co. (蒂芙尼) > Jewellery (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


-----------------------------------------------


Action: 20soc05031701


From

Health & Beauty Food > Essence of Chicken

Yusaika (御世家) > Essence of Chicken (滴雞精) (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


---------------------------------------------


Action: 20soc05031699,20soc05031700


From

Cosmetics & Skincare > Retail & Distributors

Vivien Yeo's Beauty Store (楊秀惠美妝店) > Cosmetics & Skincare Retailer (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


--------------------------------------------


Action: 20soc05052472


FRom

Electrical Appliances > Massage Chair & Relaxation Machines

Theragun > Relaxation Machines (100%)


To

Sports > Events

Running Biji HK (運動筆記HK) > Events & Sponsorship (100%)


------------------------------------------------


Action: 20soc05062502


From

Fashion, Accessories & Eyewear > Bags

Tapestry - Kate Spade > Bags (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)


---------------------------------------------------


Action: 20soc05072506


From

Retail > Discount Stores

Don Don Donki > Discount Stores (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)


----------------------------------------------------


Action: 20soc05092217


From

Toiletries & Household > Air Freshener

Hannahmama > HOCI (天然抗菌噴霧) (100%)


To

Retail > Online Stores & Group Buying Services

Good Malling / GdMalling.com (購物資訊網) > Good Malling Mobile App (100%)


--------------------------------------------------


Action: 20soc05092212,20soc05122206,20soc05272004,20soc05301878


From

Business Services > Advertising, PR & Marketing

Hong Kong Institute of Marketing / HKIM (香港市務學會) > Professional Guilds (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)


---------------------------------------------------


Action: 20soc05101312


From

Toiletries & Household > Hair Treatment Products

Shiseido Group - Shiseido Professional > Professional Hair Treatment Products (100%)


To

Media > Print Media

Estetica China (艾絲) > Magazine (100%)


-----------------------------------------------------


Action: 20soc05132298


From

Jewellery, Watches & Luxury Products > Jewellery

Graff > ewellery (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)


-------------------------------------------------------


Action: 20soc05132305,20soc05192026,20soc05192023,20soc05202500,20soc05212615,20soc05272006,20soc05272009


From

Insurance > Travel Insurance

American Express (美國運通) > Travel Insurance (旅遊保) (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


------------------------------------------------------


Action: 20soc05132299,20soc05132303,20soc05132304


From

Retail > Department Stores

Lifestyle International Holdings (利福國際集團) > Sogo (崇光百貨) (100%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)


------------------------------------------------


Action: 20soc05142284


From

Banking & Investment Services > Credit Card & Charge Card

DBS Bank (星展銀行) > Credit Cards (信用卡) (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


----------------------------------------------


Action: 20soc05142283


From

Jewellery, Watches & Luxury Products > Jewellery

Graff > ewellery (100%)


To

Media > Print Media

Burda Singapore > Prestige (100%)


------------------------------------------


Action: 220soc05152666


From

Pharmaceuticals & Healthcare > Sleeping Pills

Santecare (尚護健) > Aroma Sleeping Patch (速效香薰安睡貼) (100%)


TO

Media > Print Media

Hong Kong Economic Times Group (香港經濟日報集團) > topick.hket.com (Topick新聞) (100%)


--------------------------------------------


Action: 20soc05162236,20soc05192025,20soc05232092,20soc05272008,20soc05301881


From

Banking & Investment Services > Credit Card & Charge Card

PrimeCredit (安信信貸) > WeWa UnionPay Card (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


-----------------------------------------------


Action: 20soc05171146,20soc05171147,20soc051711488


From

Entertainment > Video Rental & Sales

Walt Disney (華特迪士尼) > Pixar Bundled Gifts & Collectibles (50%)


Games & Hobbies > Gifts & Collectibles

Walt Disney (華特迪士尼) > Pixar DVD & VCD (50%)


To

Media > Online Media

Wemedia01 (HK) (香港零一媒體 / 香港01) > Object a (一物) (100%)


--------------------------------------------------


Action: 20soc05192024


From

Computers & Internet Services > Notebooks

Micro-Star International / MSI (微星) > Notebooks (100%)


To

Computers & Internet Services > Parts & Accessories

Xfastest > Computers Parts & Accessories (100%)


-------------------------------------------------


Action: 20soc05241108


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

InterContinental Hotels Group/ IHG - Holiday Inn (假日酒店) > Holiday Inn Golden Mile Hong Kong (香港金域假日酒店) (100%)


To

Media > Online Media

Supermami.com.hk > Websites (100%)


--------------------------------------------------


Action: 20soc05261956


From

Computers & Internet Services > Internet Service Providers (ISP) & IP Networks

NordVPN > Internet Service Providers (ISP) & IP Networks (100%)


To

Media > Travel Guide

FlyAsia > Travel Guide (100%)


----------------------------------------------------


Action: 20soc05261951


From

Beauty, Slimming & Fitness > Beauty & Slimming Salons

Pureplus (原生美學) > Beauty Salon (100%)


To

Media > Print Media

New Media (新傳媒) > Sundaymore.com (100%)


-------------------------------------------------------


Action: 20soc05261955


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

Hotel Icon (唯港薈) > Hotel (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


-----------------------------------------------------


Action: 20soc05301882


From

Food > Ice-Cream

Nestle Group (雀巢集團) - Dreyer's > Ice-Cream (100%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


---------------------------------------------


Action: 20soc05310959


From

Education & Training > Beauty Schools / Institutes

iMakeup Workshop > Beauty School (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------


Action: 20soc05016306


From

Games & Hobbies > Stationery

E-Star Products (東昇出品) > Stationery (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------------------


Action: 20soc05042605


From

Beauty, Slimming & Fitness > Beauty & Slimming Salons

BrowBrow Beauty Place > Beauty Salon (50%)


Beauty, Slimming & Fitness > Hair Salon

AdmiX Hair Styling > Hair Salon (50%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-----------------------------------------


Action: 20soc05072507


From

Cosmetics & Skincare > Perfume & Fragrance

Estee Lauder Companies - Jo Malone > Perfume (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


-------------------------------------------


Action: 20soc05122207


From

Fashion, Accessories & Eyewear > Women's Fashion

farfetch.com > Online Fashion Retailer (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


---------------------------------------------


Action: 20soc05152667


From

Fashion, Accessories & Eyewear > Underwear

Regina Miracle International > Her Own Words (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)


---------------------------------------------


Action: 20soc05171143


From

Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts

Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) > The Royal Garden (帝苑酒店) (100%)


To

Media > Travel Guide

Flyday.hk (低成本旅遊情報網) > Travel Information (旅遊情報網) (100%)


--------------------------------------------


Action: 20soc05212611


From

Education & Training > Playgroup & Interest Group

Madera Yoga > Yoga Classes (100%)


To

Media > Online Media

she communications - she.com > Internet Content Provider / ICP (100%)


------------------------------------------------


Action: 20soc05281927


From

Retail > Supermarket

A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (100%)


To

Media > Print Media

New Media (新傳媒) > Weekend Weekly (新假期周刊) (100%)


----------------------------------------------------


Action: 20soc05292500,20soc05292499,20soc05292501


From

Jewellery, Watches & Luxury Products > Watch & Clock

Audemars Piguet (愛彼) > Watches (100%)


To

Media > Online Media

she communications - she.com > Internet Content Provider / ICP (100%)