Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Advertiser: Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 10 June 2013 to 05 July 2015

Affected Media: TVC


Action: 14tvc-c0522009,14tvc-c0522008,14tvc-e0522002,14tvc-e0522001,13tvc-c0610015,13tvc-c0610014,13tvc-e0610002,13tvc-e0610003

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)


Action: 15tvc-c0615021,15tvc-c0615020,15tvc-e0615004

From
Sports > Events, Sponsorship & Compliments
Hong Kong China Dragon Boat Association (中國香港龍舟總會) > Events, Sponsorship & Compliments (100%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)



Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤),Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association],New Media (新傳媒)

Advertiser: San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤),Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association],New Media (新傳媒)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤),Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association],New Media (新傳媒) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 06 June 2011 to 03 July 2015

Affected Media: PRINT,TVC,BANNER


Action: 11news0617503,11news0615028,11milk0609009,11week0606007

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer (生力啤酒) (100%)

Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)


Action: 12out0620007

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (100%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)


Action: 12tvc-e0619004,12tvc-e0619005,12tvc-c0619004,12tvc-c0619005,11ban0609637,11news0617117,11eat0617002,11um0610014,12news0626217,12week0625203,15sud07030006,15east07011003,15news07036004,15news07021092,15news07020012,14news06042008,14um05300006,14um05230012,13news06192014,13news06188044,13um06141005,14ban0605804,14mob0604701

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)


Action: 11week0613107

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer (生力啤酒) (50%)

Media > Print Media
New Media (新傳媒) > Weekend Weekly (新假期周刊) (50%)




Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Sing Tao News Corporation (星島新聞集團),Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤),Image Factory,Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Advertiser: Sing Tao News Corporation (星島新聞集團),Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤),Image Factory,Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Sing Tao News Corporation (星島新聞集團),Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會],San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤),Image Factory,Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 11 July 2010 to 13 July 2015

Affected Media: PRINT,TVC,MTR,RADIO


Action: 13et06041005

From
Media > Newspapers & Magazines
Sing Tao News Corporation (星島新聞集團) > East Touch (東Touch) (50%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (12%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (13%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (25%)

To
Media > Print Media
Sing Tao News Corporation (星島新聞集團) > East Touch (東Touch) (50%)

Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (25%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (25%)


Action: 13milk06060007

From
Media > Newspapers & Magazines
Image Factory > Milk Club (50%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (12%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (13%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (25%)

To
Media > Print Media
Image Factory > Milk Club (50%)

Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (25%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (25%)


Action: 13cable-c0617016,13pmtr0611006

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (100%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (100%)


Action: 15news07032045

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (100%)


Action: 15tvbw07130005

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (100%)


Action: 11rad-c0613036,11rad-c0613029,10rad-c0723024,10rad-c0719047,10rad-c0719040,10rad-c0719039,10rad-c0711033,10rad-c0712058,10rad-c0711034,10rad-c0712055,10rad-c0711035,13rad-c0619023,13rad-c0617049,13rad-c0623007,13rad-c0622023,13rad-c0621032,13rad-c0618023,12rad-c0706073,12rad-c0705070,12rad-c0704066,12rad-c0703064,12rad-c0702056,12rad-c0629075,12rad-c0628063,15rad-c06290410,15rad-c0705009,15rad-c0704023,15rad-c0630022

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (50%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)


Action: 12rad-c0708013,12rad-c0707029,12rad-c0706057,12rad-c0705058,12rad-c0704047,12rad-c0703052,12rad-c0702042,12rad-c0629059

From
Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (25%)

Travel & Tourism Services > Organization
Hong Kong Dragon Boat Association (香港龍舟協會) > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (25%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (50%)

To
Travel & Tourism Services > Organization
Hong Kong China Dragon Boat Association (中國香港龍舟總會) [香港龍舟協會] > Hong Kong Dragon Boat Carnival (香港龍舟嘉年華) (0%)

Wine, Beer, Whisky & Liquor > Beer
San Miguel Corporation / San Miguel Brewery Hong Kong (香港生力啤酒廠) - San Miguel (生力啤) > San Miguel Beer Festival (生力啤酒節) (0%)

Travel & Tourism Services > Organization
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)