Dec 6, 2012

Category / Sub-Category / Brand Updated for 燊哥旅遊發展


Advertiser: 燊哥旅遊發展
Admendment: Category / Sub-Category / Brand of 燊哥旅遊發展 have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 29 April 2005 to 10 February 2006
Affected Media: PRINT,TVC,KCRC,RADIO

Action:
From
Entertainment > Gambling
燊哥旅遊發展 > Gambling (100%)
To
Travel & Tourism Services > Organization
燊哥旅遊發展 > Events, Sponsorship & Compliments (100%)

Dec 5, 2012

Category / Sub-Category / Brand Updated for Guangdong VIP Club (廣東貴賓會),Kings,Poker King Club (撲克王俱樂部),Neptune Group (海王國際集團 / 海王集團)


Advertiser: Guangdong VIP Club (廣東貴賓會),Kings,Poker King Club (撲克王俱樂部),Neptune Group (海王國際集團 / 海王集團)
Admendment: Category / Sub-Category / Brand of Guangdong VIP Club (廣東貴賓會),Kings,Poker King Club (撲克王俱樂部),Neptune Group (海王國際集團 / 海王集團) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 18 August 2012 to 31 August 2012
Affected Media: PRINT

Action:
From
Entertainment > Gambling
Guangdong VIP Club (廣東貴賓會) > Events, Sponsorship & Compliments (25%)
Entertainment > Gambling
Kings > Events, Sponsorship & Compliments (25%)
Entertainment > Gambling
Poker King Club (撲克王俱樂部) > Events, Sponsorship & Compliments (25%)
Entertainment > Gambling
Neptune Group (海王國際集團 / 海王集團) > Events, Sponsorship & Compliments (Gambling) (25%)
To
Entertainment > Gambling
Guangdong VIP Club (廣東貴賓會) > Events, Sponsorship & Compliments (25%)
Business Services > Consulting
Kings > Consulting (25%)
Entertainment > Gambling
Poker King Club (撲克王俱樂部) > Events, Sponsorship & Compliments (25%)
Entertainment > Gambling
Neptune Group (海王國際集團 / 海王集團) > Events, Sponsorship & Compliments (Gambling) (25%)

Category / Sub-Category Updated for AXA (安盛) [AXA (國衛)]


Advertiser: AXA (安盛) [AXA (國衛)]
Admendment: Category / Sub-Category of AXA (安盛) [AXA (國衛)] have been amended
Result: Adspend of Category / Sub-Category would be affected
Affected Period: 25 June 2012 to 15 October 2012
Affected Media: PRINT

Action:
12news0625634
From
Insurance > Events, Sponsorship & Compliments
AXA (安盛) [AXA (國衛)] > Wellness Program (康健生活計劃) (50%)
Insurance > Medical Insurance
AXA (安盛) [AXA (國衛)] > AXA@Work Mobile App (50%)
To
Insurance > Events, Sponsorship & Compliments
AXA (安盛) [AXA (國衛)] > Wellness Program (康健生活計劃) (50%)
Banking & Investment Services > Pension & Mandatory Provident Funds
AXA (安盛) [AXA (國衛)] > AXA@Work Mobile App (50%)

Action:
12news1015002 
From
Banking & Investment Services > Pension & Mandatory Provident Funds
AXA (安盛) [AXA (國衛)] > Mandatory Provident Funds / MPF (強積金) (100%)
Insurance > Medical Insurance
AXA (安盛) [AXA (國衛)] > AXA@Work Mobile App (0%)
To
Banking & Investment Services > Pension & Mandatory Provident Funds
AXA (安盛) [AXA (國衛)] > Mandatory Provident Funds / MPF (強積金) (100%)
Banking & Investment Services > Pension & Mandatory Provident Funds
AXA (安盛) [AXA (國衛)] > AXA@Work Mobile App (0%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Sino Land / Sino Group (信和集團),Sino Hotel Group (信和酒店集團)


Advertiser: Sino Land / Sino Group (信和集團),Sino Hotel Group (信和酒店集團)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Sino Land / Sino Group (信和集團),Sino Hotel Group (信和酒店集團) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 29 June 2012 to 28 September 2012
Affected Media: PRINT

Action:
12luxe0928001
From
Property & Real Estate > Residential Property
Sino Land / Sino Group (信和集團) > Hong Kong Gold Coast Residential Property (黃金海岸住宅) (100%)
To
Property & Real Estate > Residential Property
Sino Land / Sino Group (信和集團) > Hong Kong Gold Coast Residential Property (黃金海岸住宅) (50%)
Hotels, Resorts & Service Apartments > Service Apartments
Sino Land / Sino Group (信和集團) > Hong Kong Gold Coast Serviced Apartments (黃金海岸服務式住宅) (50%)

Action:
12news0727918
12news0629927
From
Property & Real Estate > Residential Property
Sino Land / Sino Group (信和集團) > Hong Kong Gold Coast Residential Property (黃金海岸住宅) (100%)
To
Hotels, Resorts & Service Apartments > Service Apartments
Sino Hotel Group (信和酒店集團) > Hong Kong Gold Coast Hotel Service Apartments (香港黃金海岸酒店服務式住宅) (50%)
Property & Real Estate > Residential Property
Sino Land / Sino Group (信和集團) > Hong Kong Gold Coast Residential Property (黃金海岸住宅) (50%)

Dec 4, 2012

Category / Sub-Category / Advertiser / Brand Updated for East Asia GE Commercial Finance (東亞通用金融) [East Asia Heller (東亞興萊)],Hong Kong Jockey Club (香港賽馬會),Hong Kong Mahjong (香港蔴雀娛樂)


Advertiser: East Asia GE Commercial Finance (東亞通用金融) [East Asia Heller (東亞興萊)],Hong Kong Jockey Club (香港賽馬會),Hong Kong Mahjong (香港蔴雀娛樂)
Admendment: Category / Sub-Category / Advertiser / Brand of East Asia GE Commercial Finance (東亞通用金融) [East Asia Heller (東亞興萊)],Hong Kong Jockey Club (香港賽馬會),Hong Kong Mahjong (香港蔴雀娛樂) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected
Affected Period: 28 February 2001 to 22 November 2012
Affected Media: PRINT,BANNER

Action:
news022801217
From
Entertainment > Gambling
Godolphin > godolphin.com (100%)
To
Banking & Investment Services > Corporate Image
East Asia GE Commercial Finance (東亞通用金融) [East Asia Heller (東亞興萊)] > Corporate Image (100%)

Action:
12news0108033
11ban0821507
From
Entertainment > Gambling
Hong Kong Jockey Club (香港賽馬會) > Mobile Online Betting Service (手機網上投注服務) (100%)
To
Entertainment > Gambling
Hong Kong Jockey Club (香港賽馬會) > Mobile Betting Service / Mobile App (流動投注服務) (100%)

Action:
12next1011019
From
Entertainment > Gambling
Hong Kong Magjong (香港香港蔴雀娛樂) > Gambling (100%)
To
Entertainment > Gambling
Hong Kong Mahjong (香港香港蔴雀娛樂) > Gambling (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Galaxy Entertainment Group (銀河娛樂集團),First Impression,Asian Poker Tour / APT,7-Eleven (7-11便利店),ecTone (億世通)


Advertiser: Galaxy Entertainment Group (銀河娛樂集團),First Impression,Asian Poker Tour / APT,7-Eleven (7-11便利店),ecTone (億世通)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Galaxy Entertainment Group (銀河娛樂集團),First Impression,Asian Poker Tour / APT,7-Eleven (7-11便利店),ecTone (億世通) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 28 September 2007 to 05 November 2010
Affected Media: PRINT

Action:
news092807660
From
Entertainment > Gambling
Asian Poker Open / APO (亞洲撲克公開賽) > Gambling (100%)
To
Entertainment > Gambling
Galaxy Entertainment Group (銀河娛樂集團) > Galaxy Macau Hotel Casino (澳門銀河酒店娛樂場) (33%)
Entertainment > Gambling
Galaxy Entertainment Group (銀河娛樂集團) > Grand Waldo Casino (金都娛樂場) (34%)
Entertainment > Gambling
First Impression > Gambling (33%)

Action:
10news1105504
From
Entertainment > Gambling
Asian Poker Tour (亞洲撲克巡迴賽) > Gambling (100%)
To
Entertainment > Gambling
Asian Poker Tour / APT > Gambling (100%)

Action:
From
Retail > Convenience Stores
7-Eleven (7-11便利店) > Convenience Store (0%)
Entertainment > Gambling
ecTone (億世通) > Electronic Die Cup (三合一電動骰盅) (50%)
Toiletries & Household > Kitchen Products
ecTone (億世通) > Airtight Container (真空保鮮盒) (50%)
To
Retail > Convenience Stores
7-Eleven (7-11便利店) > Convenience Store (0%)
Electrical Appliances > Retail & Distributors
ecTone (億世通) > Electronic Die Cup (三合一電動骰盅) (50%)
Toiletries & Household > Kitchen Products
ecTone (億世通) > Airtight Container (真空保鮮盒) (50%)

Brand Percentage Updated for Burberry


Advertiser: Burberry
Admendment: Brand Percentage of Burberry have been amended
Result: Adspend of related media and brand would be affected
Affected Period: Sep 2012
Affected Media: AIRPORT

Action:
12apt0918503 
From
Fashion, Accessories & Eyewear > Women's Fashion
Burberry > Women's Fashion (50%)
Fashion, Accessories & Eyewear > Men's Fashion
Burberry > Men's Fashion (50%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Burberry > Women's Fashion (17%)
Fashion, Accessories & Eyewear > Bags
Burberry > Bags (33%)
Fashion, Accessories & Eyewear > Fashion Accessories
Burberry > Fashion Accessories (33%)
Fashion, Accessories & Eyewear > Men's Fashion
Burberry > Men's Fashion (17%)