Apr 20, 2012

Brand amendment for Hong Kong Jockey Club (香港賽馬會) / Mercedes-Benz (平治) / Audemars Piguet (愛彼錶)


Advertiser: Hong Kong Jockey Club (香港賽馬會) / Mercedes-Benz (平治) / Audemars Piguet (愛彼錶)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Mar 2012
Affected Media: Bus Body

Action:
1. Brands updated from Hong Kong Jockey Club (香港賽馬會) > Mercedes-Benz Hong Kong Derby (Mercedes-Benz香港打?大賽) (50%)                                      Mercedes-Benz (平治) > Mercedes-Benz Hong Kong Derby (Mercedes-Benz香港打?大賽) (50%) to Hong Kong Jockey Club (香港賽馬會) -> Audemars Piguet QEII Cup (愛彼錶女皇盃) (50%)
Audemars Piguet (
愛彼錶) -> Audemars Piguet QEII Cup (愛彼錶女皇盃) (50%)