Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Pfizer (美國輝瑞) - Wyeth (惠氏) [Whitehall (白宮)],Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽),Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝)

Advertiser: Pfizer (美國輝瑞) - Wyeth (惠氏) [Whitehall (白宮)],Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽),Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Pfizer (美國輝瑞) - Wyeth (惠氏) [Whitehall (白宮)],Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽),Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 October 2009 to 15 May 2010
Affected Media: MTR,TVC,BUS
 
Action:
09fmtr1013116
From
To
Pharmaceuticals & Healthcare > Events, Sponsorship & Compliments
Pfizer (美國輝瑞) - Wyeth (惠氏) [Whitehall (白宮)] > Events, Sponsorship & Compliments (Pharmaceuticals & Healthcare) (100%)


Action:
09nexp-c1012009
09nexp-c1012010
09nexp-c1012011
09nexp-c1012012
09nexp-c1012013
09nexp-c1012014
09nexp-c1012015
09road-c1016003
09road-c1016004
From
To
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth Mama (惠氏媽媽) > Wyeth BB (惠氏BB與妳會) (100%)
 
Action:
09bus1016014
From
To
Beverages > Milk Powder
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) > Progress Gold 3 (金裝幼兒樂3) (100%)