Feb 4, 2017

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Tokyo U Japanese Education (東大日本語教育),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科),Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Tokyo U Japanese Education (東大日本語教育),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科),Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋)

Advertiser: Tokyo U Japanese Education (東大日本語教育),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科),Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Tokyo U Japanese Education (東大日本語教育),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科),Convenience Retail Asia

(利亞零售) - Saint Honore Cake Shop (聖安娜餅屋) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 20 July 2016 to 04 January 2017

Affected Media: TVC


Action: 16tvc-c0720012

From
Education & Training > Language Training
Tokyo Universe Language Education Centre (東大環球語文教育中心) > Japanese Language Training (100%)

To
Education & Training > Tertiary & Executive Education
Tokyo U Japanese Education (東大日本語教育) > Tertiary & Executive Education (100%)


Action: 16tvc-c0728335

From
Entertainment > Music Records & Retailers
Sun Entertainment Culture (太陽娛樂文化) > J.Arie Music Records (雷琛瑜唱片) (100%)

To
Media > Online Media
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > moov.now.com.hk (moov 網上音樂庫) (100%)


Action: 16tvc-c0720015

From
Food > Mooncake
Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋) > Traditional Mooncake (傳統月餅) (50%)

Food > Mooncake
Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋) > Snowy Mooncake (冰皮月餅) (50%)

To
Food > Mooncake
Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋) > Egg Custard Mooncake (奶黃月餅) (33%)

Food > Mooncake
Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋) > Traditional Mooncake (傳統月餅) (33%)

Food > Mooncake
Convenience Retail Asia (利亞零售) - Saint Honore Cake Shop (聖安娜餅屋) > Snowy Mooncake (冰皮月餅) (34%)