Mar 8, 2017

Brand Update

Category / Sub-Category / Advertiser / Brand Updated for Direct Asia.com (豐亞保險),Moov,Wyeth Nutrition - S-26

Advertiser: Direct Asia.com (豐亞保險),Moov,Wyeth Nutrition - S-26

Admendment: Category / Sub-Category / Advertiser / Brand of Direct Asia.com (豐亞保險),Moov,Wyeth Nutrition - S-26 have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected

Affected Period: 26 October 2015 to 09 December 2016

Affected Media: TRAM,BANNER


Action: 15tram1015005

From
Insurance > Corporate Image
Direct Asia.com (豐亞保險) > Corporate Image (100%)

To
Insurance > Automobile Insurance
Direct Asia.com (豐亞保險) > Automobile Insurance (100%)


Action: 16ban1011045

From
Retail > Online Stores & Group Buying Services
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > Moov Shop (100%)

To
Jewellery, Watches & Luxury Products > Smartwatch & Fitness Tracker
Moov > Sports Equipment (100%)


Action: 16ban0706403

From
Beverages > Milk Powder for Infants & Children
Nestle Group (雀巢集團) - S-26 > S-26 Progress Gold 3 (S-26金裝幼兒樂3) (100%)

To
Beverages > Milk Powder for Infants & Children
Wyeth Nutrition - S-26 > S-26 Progress Ultima 3 Growing-Up Formula Milk Powder (100%)


Action: 16ban0310628

From
Beverages > Milk Powder for Infants & Children
Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝) > Progress Gold 3 (金裝幼兒樂3) (100%)

To
Beverages > Milk Powder for Infants & Children
Wyeth Nutrition - Illuma > Stage 3 Growing-Up Formula Milk Powder (100%)