Sep 27, 2019

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險),Maxim's Caterer (美心集團) - Starbucks (星巴克)

Advertiser: Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險),Maxim's Caterer (美心集團) - Starbucks (星巴克)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險),Maxim's Caterer (美心集團) - Starbucks (星巴克) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 16 January 2019 to 21 May 2019

Affected Media: BANNER,SOC


Action: 19mob0511327,19ban0512902,19soc04270004,19soc03250049,19soc02210074

From
Insurance > Life Insurance
Aviva > Blue (100%)

To
Insurance > Medical Insurance
Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險) > WeCare Critical Illness (WeCare 危疾保障計劃) (100%)


Action: 19soc03260027

From
Insurance > Life Insurance
Aviva > Blue (100%)

To
Restaurants > Coffee & Tea Shop
Maxim's Caterer (美心集團) - Starbucks (星巴克) > Coffee Shop (0%)

Insurance > Medical Insurance
Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險) > WeCare Critical Illness (WeCare 危疾保障計劃) (100%)


Action: 19soc05210144

From
Insurance > Life Insurance
Aviva > Blue (100%)

To
Insurance > Accident Insurance
Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險) > WeCare Personal Accident Protection Plan (WeCare 個人意外保障計劃) (100%)


Action: 19ban0509911
From
Insurance > Life Insurance
Aviva > Blue (100%)

To
Insurance > Corporate Image
Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險) > Corporate Image (100%)


Action: 19soc01160247

From
Insurance > Life Insurance
Aviva > Blue (100%)

To
Insurance > Life Insurance
Aviva - Aviva Life Insurance/ Blue (英傑華人壽保險) > WeCare Term Life (WeCare 定期人壽保障計劃) (100%)