Nov 22, 2017

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Dyson (戴森),Mead Johnson (美贊臣) {Acquired},Kodomo Communications (子親傳訊社),Eugene Group (荷花集團)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Dyson (戴森),Mead Johnson (美贊臣) {Acquired},Kodomo Communications (子親傳訊社),Eugene Group (荷花集團)

Advertiser: Dyson (戴森),Mead Johnson (美贊臣) {Acquired},Kodomo Communications (子親傳訊社),Eugene Group (荷花集團)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Dyson (戴森),Mead Johnson (美贊臣) {Acquired},Kodomo Communications (子親傳訊社),Eugene Group (荷花集團) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 28 June 2013 to 01 November 2017

Affected Media: MTR,PRINT,BANNER


Action: 17tmtr-c1014002,17tmtr-c1007001

From
Electrical Appliances > Air Conditioner, Purifier & Heater
Dyson (戴森) > Air Purifier (100%)

To
Electrical Appliances > Home Appliances
Dyson (戴森) > Vacuum Cleaner (吸塵機) (100%)

----------------------------------------------------------

Action: 16babymo05010028

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (50%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfapro A+ (安嬰寶 A+) (25%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (25%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Events, Sponsorship & Compliments (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > A+ Milk Powder (A+奶粉系列) (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Enfagrow A+ Gentle Care (安兒寶A+親舒) (34%)


Action: 16babymo06010009

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (50%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfagrow A+ Gentle Care (安兒寶A+親舒) (50%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Events, Sponsorship & Compliments (34%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > A+ Milk Powder (A+奶粉系列) (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Enfagrow A+ Gentle Care (安兒寶A+親舒) (33%)


Action: 16ban0921614

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Media > Print Media
Kodomo Communications (子親傳訊社) > Baby-mo - Baby & Mother Carnival (0%)

Media > Print Media
Kodomo Communications (子親傳訊社) > Pre-mo - Baby & Mother Carnival (0%)


Action: 16sma08040012

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (0%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Events, Sponsorship & Compliments (100%)


Action: 16ban0619643,16ban0619255,16mob0706729,14ban0624701,14ban0624702,14ban0628403

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 15ban0906419,14ban1023901

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 15ban0701405

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) > Baby Products (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 15ban0103923,15ban0103924,15ban0103925

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 14mob1025704

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 13ours07010003,13ban0628318

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Events, Sponsorship & Compliments (100%)


Action: 17ban0529303,17mob0605710,17ban0611107,17ban0609158,17ban0613103,17ban0611102

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)


Action: 17ban0531309,17mob0531707,17ban0609151

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) {Acquired} > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)


Action: 17ban0609155,17mob0603716,17ban0609147

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 17ban0612203

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)


Action: 16mob1228742

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)


Action: 17ban0106631

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)


Action: 17ban0106632,17ban0116208

From
Media > Print Media
Eugene Group (荷花集團) > Ours Magazine (媽媽寶寶雜誌) (0%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)


Action: 17bann0206312

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)


Action: 17mob0131762

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)


Action: 17ban0123222

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)


Action: 17ban0203244,17ban0110552

From
Media > Print Media
Eugene Group (荷花集團) > Ours Magazine (媽媽寶寶雜誌) (0%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)


Action: 17mob0114736,17ban0128444,17mob0106781,17ban0118518

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Baby Show In Spring (BB春季購物節) (0%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Child Growth Education Expo (兒童成長教育展) (0%)

Toiletries & Household > Baby Products
Mead Johnson (美贊臣) {Acquired} > Baby Products (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) {Acquired} > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)