Nov 22, 2017

Sub-Category / Advertiser / Brand / Brand Percentage Updated for LVMH Group - Guerlain (嬌蘭),Hong Kong Tourism Board (香港旅遊發展局),Cathay Pacific Airways (國泰航空),Mead Johnson (美贊臣) {Acquired},Eugene Group (荷花集團)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for LVMH Group - Guerlain (嬌蘭),Hong Kong Tourism Board (香港旅遊發展局),Cathay Pacific Airways (國泰航空),Mead Johnson (美贊臣) {Acquired},Eugene Group (荷花集團)

Advertiser: LVMH Group - Guerlain (嬌蘭),Hong Kong Tourism Board (香港旅遊發展局),Cathay Pacific Airways (國泰航空),Mead Johnson (美贊臣) {Acquired},Eugene Group (荷花集團)

Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of LVMH Group - Guerlain (嬌蘭),Hong Kong Tourism Board (香港旅遊發展局),Cathay Pacific Airways (國泰航空),Mead Johnson (美贊臣) {Acquired},Eugene Group (荷花集團) have been amended

Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 01 December 2007 to 14 June 2017

Affected Media: PRINT,TVC,BANNER


Action: post120207009

From
Beauty, Slimming & Fitness > Beauty & Slimming Salons
LVMH Group - Guerlain (嬌蘭) > L' Institut De Guerlain (100%)

To
Beauty, Slimming & Fitness > Beauty & Slimming Salons
LVMH Group - Guerlain (嬌蘭) > Beauty Salon (美容中心) (100%)

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Action: 17vwall0101011,16vwall0201006

From
Travel & Tourism Services > Tourism Boards
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Tourism Organization (100%)

To
Travel & Tourism Services > Tourism Boards
Hong Kong Tourism Board (香港旅遊發展局) > Cathay Pacific International Chinese New Year Night Parade (國泰航空新春國際匯演之夜) (100%)

Travel & Tourism Services > Airline
Cathay Pacific Airways (國泰航空) > Cathay Pacific International Chinese New Year Night Parade (國泰航空新春國際匯演之夜) (0%)

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Action: 16ban0202022

From
Travel & Tourism Services > Tourism Boards
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Events, Sponsorship & Compliments (100%)

To
Travel & Tourism Services > Tourism Boards
Hong Kong Tourism Board (香港旅遊發展局) > Cathay Pacific International Chinese New Year Night Parade (國泰航空新春國際匯演之夜) (100%)

Travel & Tourism Services > Airline
Cathay Pacific Airways (國泰航空) > Cathay Pacific International Chinese New Year Night Parade (國泰航空新春國際匯演之夜) (0%)

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Action: 16baby06010001,17ban0123730,16ban0522617,16ban0725162,16ban0416006,16ban0507512,16ban0513411

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfagrow A+ (安兒寶 A+) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Enfagrow A+ Gentle Care (安兒寶A+親舒) (100%)

---------------------------------------------------------

Action: 16babymo12010016

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfagrow A+ (安兒寶 A+) (34%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfapro A+ (安嬰寶 A+) (33%)

Beverages > Milk Powder for Adults
Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (33%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > A+ Milk Powder (A+奶粉系列) (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Enfagrow A+ Gentle Care (安兒寶A+親舒) (34%)


Action: 16babymo05010028

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (50%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfapro A+ (安嬰寶 A+) (25%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (25%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > A+ Milk Powder (A+奶粉系列) (33%)

Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Enfagrow A+ Gentle Care (安兒寶A+親舒) (34%)

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Action: 14ban0224111,14ban0214310,14ban0211110
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

Toiletries & Household > Baby Products
P&G (寶潔) - Pampers (幫寶適) > Diapers (紙尿片) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > e-Shop (100%)

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Action: 14ban0204704,13news12271066,13news12140005,13ban1215004,13news12091032,13news12093009,13news12090004,13news09300003,13ban1005401,13ban1007204

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > e-Shop (100%)

--------------------------------------------------------------------

Action: 17ban0529303,17mob0605710

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

----------------------------------------------------------------------

Action: 17ban0531309,17mob0531707

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)

Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)

Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) {Acquired} > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)

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Action:13ban0729220,13news07234020

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Events, Sponsorship & Compliments (100%)


Action: 16ban0526306,16ban0523227

From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)


Action: 16ban1221625

From
Beverages > Milk Powder for Adults
Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (100%)

To
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) {Acquired} > Mead Johnson MaMa Club (美贊臣會) (100%)